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- Dec 28, 2021
- 13
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Thank you all for your time and effort, responding to my story. I appreciate your input more than you can imagine. It's motivating and I'm learning a lot!
Update from my side:
I went to my friends father for some marketing advice, he is a real nice guy with a whole lot of experience and I learned a lot just by talking to him for only an hour. We made a plan for me that exists of walking into music stores and asking them what they think about my idea, and if they would be open for putting some products on the counter to see if people would buy it.
@Mikkel so actually just like you suggested. Don't know why I didn't think of that myself earlier. Think I was living in my own safe little bubble, validating my own products..
I have been to 2 music stores yesterday, 1 owner said no immediatly (bit of a weird guy, not kind at all). Had a nice chat with the owner of the 2nd store and he told me that he thinks there is a market, but not big enough for him to try anything with it. He adviced me to ask a shop that specializes in classical/spanish guitars. So that is gonna be my next step in the guitar nail care story.
Another path:
I like the suggestions made by you all, about trying a new target audience. First step will be women of age 40+. Funny thing is that I have heard this feedback earlier but I just let it fly by me. My mom and aunt told me that they themselves + some of their friends have a problem with fragile, dry and splitting nails. I think one of my products is already perfect for them (did some research).
I asked them if they could ask their friends to try my product and ask them if they would purchase it and recommend it to others. Very curious what will come out of it. If they like the product I'll design a quick brand, logo and packaging and put that on a market place like Amazon or something like it to keep the cost down and see if it sells. If it sells I can continue building.
Thanks again for all of your valuable input, will keep you updated!
Update from my side:
I went to my friends father for some marketing advice, he is a real nice guy with a whole lot of experience and I learned a lot just by talking to him for only an hour. We made a plan for me that exists of walking into music stores and asking them what they think about my idea, and if they would be open for putting some products on the counter to see if people would buy it.
@Mikkel so actually just like you suggested. Don't know why I didn't think of that myself earlier. Think I was living in my own safe little bubble, validating my own products..
I have been to 2 music stores yesterday, 1 owner said no immediatly (bit of a weird guy, not kind at all). Had a nice chat with the owner of the 2nd store and he told me that he thinks there is a market, but not big enough for him to try anything with it. He adviced me to ask a shop that specializes in classical/spanish guitars. So that is gonna be my next step in the guitar nail care story.
Another path:
I like the suggestions made by you all, about trying a new target audience. First step will be women of age 40+. Funny thing is that I have heard this feedback earlier but I just let it fly by me. My mom and aunt told me that they themselves + some of their friends have a problem with fragile, dry and splitting nails. I think one of my products is already perfect for them (did some research).
I asked them if they could ask their friends to try my product and ask them if they would purchase it and recommend it to others. Very curious what will come out of it. If they like the product I'll design a quick brand, logo and packaging and put that on a market place like Amazon or something like it to keep the cost down and see if it sells. If it sells I can continue building.
Thanks again for all of your valuable input, will keep you updated!