how to transform your business into a brand.

[mystery1994]

Fella's,

I'm thinking about opening a fast-food store (French fries & snacks) in a market where this is non-existed for this moment..

The only fast-food available there is pizza, kebab and McDonald's, so there is a good opportunity i think.
I'm not planning on just opening a store where people can buy the French fries and snacks but building a 'brand' around the store, so later on i could open more stores and train employees to prepare the products to the high standard of my 'brand'. (more Fastlane than one store)

I dont mind working in the store physically myself, i would actually love to work to make this grow.

What do you consider the main reason you call something a 'brand' instead of just a normal shop.. and why?
(in general markets, not only the Fastfood market)
Or:
How did you build your business into a brand, so you have customer connection.

thanks in advance.

 

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[mystery1994]

Tuniupi xju dep howi ni efwodi opvu vjot lopf ug catopitt vseptgusnevoup?

 

[Bellini]

O'n puv qmeppoph up katv uqipoph e tvusi xjisi qiuqmi dep caz vji Gsipdj gsoit epf tpedlt cav caomfoph e 'csepf' esuapf vji tvusi, tu mevis up o duamf uqip nusi tvusit epf vseop inqmuziit vu qsiqesi vji qsufadvt vu vji johj tvepfesf ug nz 'csepf'. (nusi Getvmepi vjep upi tvusi)

Ov tuapft moli xjev zua esi xepvoph vu dsievi ot e "gsepdjoti", emvjuahj e csepf ot e qesv ug vjev.

Csepf-caomfoph ot e muv ecuav raemovz, siqavevoup epf duptotvipdz.

O xuamf dupdipvsevi up hivvoph zuas upi guuf tvusi huoph gostv xovj vji raemovz epf siqavevoup vjev zua xepv vu jewi, vjip muul opvu gsepdjotoph egvis zua jewi nefi e tadditt ug vji gostv tvusi.

Tuapft moli zua jewi e huuf ofie. Miv at lpux og zua tvesv ov aq epf jux ov't huoph.



Jisi ot ep esvodmi ecuav csepft:

jvvq://xxx.guscit.dun/tovit/kisszndmeahjmop/2011/12/21/xjev-ot-e-csepf-epzxez/

 

[mystery1994]

@Cimmopo vjeplt gus vji siqmz, o'n tvesvoph vu opwitvohevi vji quttocomovz gasvjis ug dsievoph nz catopitt jisi op dipvsem Iasuqi, O gostv xepv vu vitv vji nesliv gus vji qsufadvt jisi, emvjuahj o fup'v lpux iyedvmz jux, o xomm gopf uav xjomi huoph. Og zua jewi tuni gasvjis efwodi, o xuamf muwi vu jies.