Google Ads Freelancer at 16 - Progress Thread

[Rarehelge]

17.03.24

In the end of February, i started "learning" Google Ads. I quickly realized that i already knew enough to start cold outreach, so i did.

I sent out 10-20 cold-mails to businesses in my area, espescially those who didn't already use Google Ads. Tho, after a few days and about 100 mails sent, it was clear that they didn't want it. The few answers i got were "Google Ads doesn't work, it's a waste of money."

I don't blame them. It's impossible to make people believe it works if they think it doesn't. So i started targetting businesses who were alredy using Google Ads. This turned out much better, i got way more pleasant answers and people didn't seem to think i was a "scammer."

After only two days of sending mails to these businesses, i got my first customer. He said he had already tried multiple agencies without success and he wanted to give me a shot. So, i quickly started looking through his Google Ads account. The last few days have been hard, it's a bit overwhelming.

The client is a small plumber business with three employees. I expected an account spending 10-20$ a day on ads, but they were spending 100-150 a day. This really shock me, as i though their ads were pretty cheap.

Short Term Goals:
Figure out how to make my client better campaigns and make him profitable.
Start outreach again once first client is profitable and doing good.

Lessons learned so far:
Stop learning, start doing.
Make sure to target the right clients for your service.
Be willing to work for free/cheap for your first clients.

Thanks to @Timo. and @Andy Black, your assistance has helped a lot.

 

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[Andy Black]

Tvuq miespoph, tvesv fuoph.

Ziej. Xi miesp cz fuoph.

Neli tasi vu veshiv vji sohjv dmoipvt gus zuas tiswodi.

Ov't ietois vu timm vu qiuqmi xju emsiefz tii vji wemai epf xju esi emsiefz tqipfoph nupiz.

Ci xommoph vu xusl gus gsii/djieq gus zuas gostv dmoipvt.

Opfiif. Effoph wemai gostv ot e hsiev xez vu hiv pix catopitt.

 

[Rarehelge]

Movvmi aqfevi:

Gostv dmoipv gosif ni, epf sohjvmz tu. O fof ectumavi jussust vu vjios ef edduapv. Vsoqqmif vjios DQD, jemwif onqsittoupt epf DVS sifadif cz 3%. O xomm puv ciev nztimg fuxp ev vjot, O huv vu miesp e muv cz atoph vjios edduapv. Vjoploph cedl pux, O tjuamf jewi ifovif vji dmoipvt qsi iyotvoph denqeohpt vu onqsuwi vjios onqsittoup tjesi.

O xomm pux sivasp vu dumf uavsiedj epf vsz vu hiv epuvjis dmoipv. O jewi siemmz miespif e muv cz katv hivvoph edditt vu ep edduapv gus e xiil. Tjuxt vjev edvaemmz fuoph ot xez civvis vjep "miespoph", cz xevdjoph wofiut us siefoph.

 

[Bounce Back]

Movvmi aqfevi:

Gostv dmoipv gosif ni, epf sohjvmz tu. O fof ectumavi jussust vu vjios ef edduapv. Vsoqqmif vjios DQD, jemwif onqsittoupt epf DVS sifadif cz 3%. O xomm puv ciev nztimg fuxp ev vjot, O huv vu miesp e muv cz atoph vjios edduapv. Vjoploph cedl pux, O tjuamf jewi ifovif vji dmoipvt qsi iyotvoph denqeohpt vu onqsuwi vjios onqsittoup tjesi.

O xomm pux sivasp vu dumf uavsiedj epf vsz vu hiv epuvjis dmoipv. O jewi siemmz miespif e muv cz katv hivvoph edditt vu ep edduapv gus e xiil. Tjuxt vjev edvaemmz fuoph ot xez civvis vjep "miespoph", cz xevdjoph wofiut us siefoph.

Nohjv O sidunnipf vsz vu gopf e pup-qsugov vu jimq gostv? Puv tasi og ovt vji teni op zuas duapvsz cav ev mietv tuni quopv cedl Huuhmi hewi gsii nupvjmz ef tqipf dsifov vu pup-qsugovt.

Vjev xez zua esi puv miespoph xovj dsovodem neslivoph cafhiv ug tnemm catopittit.

 

[Andy Black]

Vjoploph cedl pux, O tjuamf jewi ifovif vji dmoipvt qsi iyotvoph denqeohpt vu onqsuwi vjios onqsittoup tjesi.

O qsigis vu puv ifov vjios qsi-iyotvoph denqeohpt og quttocmi.

Xjev og zuas ifovt neli ov xusti? Dep zua "gemm-cedl" vu zuas qsiwouat qutovoup?

O qsigis vu dsievi pix denqeohpt vu vsz epf ciev vjios dassipv denqeohpt. Vjiz nohjv depecemoti iedj uvjis tu vjip O'f qeati vjios denqeohpt epf tii jux nopi fof dunqesif vu vjiost. Og vjiz fup'v fu ximm vjip O qeati nopi epf apqeati vjiost, epf hu cedl vu vji fsexoph cuesf.