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I'm trying to build my process for validating a niche or product.
Here's what I want to do:
1) Throw up a storefront with a few products in it (which I don't actually have stocked). Allow visitors to add things to their cart but throw up an "out of stock" message if they try to purchase.
2) Drive traffic via paid ads
3) Track how many people add an item to their cart or try to purchase. Use the collected data to see if there's a big enough market and/or enough interest in the products.
What I CAN Do
Steps 1 and 2 above.
Last week, I threw up a very quick-and-dirty storefront and ran an Adwords campaign for a few days to get an idea of the kind of search volume that niche gets.
What I CAN'T Do Yet
The tracking is the thing I'm missing. I've got almost zero knowledge about that.
What I'm Looking For
1) What's a good eCommerce platform that will let me throw up a store relatively inexpensively and will support the tracking I want to do?
2) Is google analytics good enough for this type of thing? Or should I be looking at something else?
Here's what I want to do:
1) Throw up a storefront with a few products in it (which I don't actually have stocked). Allow visitors to add things to their cart but throw up an "out of stock" message if they try to purchase.
2) Drive traffic via paid ads
3) Track how many people add an item to their cart or try to purchase. Use the collected data to see if there's a big enough market and/or enough interest in the products.
What I CAN Do
Steps 1 and 2 above.
Last week, I threw up a very quick-and-dirty storefront and ran an Adwords campaign for a few days to get an idea of the kind of search volume that niche gets.
What I CAN'T Do Yet
The tracking is the thing I'm missing. I've got almost zero knowledge about that.
What I'm Looking For
1) What's a good eCommerce platform that will let me throw up a store relatively inexpensively and will support the tracking I want to do?
2) Is google analytics good enough for this type of thing? Or should I be looking at something else?
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