Goldman Sachs creates info-page about millennial buying habits. How are you cashing in?

[RHL]

http://www.goldmansachs.com/our-thinking/pages/millennials/

I'd love to talk about this. Obviously, the renter boom leaves Real Estate wide open, but how else can we cash in on things like Ride Sharing, delaying marriage, living at home, etc.?

 

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[CMA]

Great article!

I think one of the aspects that is really going to take off for this generation that is not mentioned here is the pet industry.

Millenials grew up with pets from there baby boomer parents and when they have children, they will want pets in their lives. I believe that is an industry that has some real growing and staying power.

One that I have noticed lately is internet providers charging when you go over a certain gb limit. (Comcast is 300gb for example.) With millenials staying home longer and using streaming services and the internet basically all day, this opens an opportunity for a low cost player with unlimited data to come in and take some market share.

 

[theag]

how else can we cash in on things like Ride Sharing, delaying marriage, living at home, etc.

More disposable income -> More money to spend on "unnecessary" stuff, like "cool" but not "needed" products
(Edit: alright I posted this before checking out the link. Seems like they dont have that much disposable income lol)

Too much time -> Create entertainment (apps, viral websites, etc)

 

[RHL]

Something in my mind says that there must be needs created by the huge number of couples that are cohabiting but not marrying, I'm just not sure what outside the realms of banking and insurance, which are way too hardcore for most of us to consider getting into.

 

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[G_Alexander]

Something in my mind says that there must be needs created by the huge number of couples that are cohabiting but not marrying, I'm just not sure what outside the realms of banking and insurance, which are way too hardcore for most of us to consider getting into.

I'd tell you to start a mattress store (one of the first purchases a couple will likely make together when moving in/ getting married)...

But if you haven't noticed already: every Private Equity shop (and their uncle) now owns a Sleepy's, Mattress Firm, Back to Bed etc. etc. chain. They are literally EVERYWHERE and dominating all radio ads in Chicago at the moment.

Thanks for posting this. Common sense stuff, but good to think about and a well done info-graphic. I expect no less from GS.

 

[Jake]

Rent / swap watches and luxury bags.
Could be P2P with some kind of escrow and rating system or have a shop front in the city where you can rent out luxury items or let people rent out their items in return for cash / access to others items

 

[hughjasle]

Man. I hate being lumped into these groups. I was born in 85 and I don't fit the mold they are explaining here at all. I married young, have two kids, have disposable income, etc.

I look at my facebook at all the people I grew up with from High School and see the ones that do fit the mold. In and out of AA, one day they are posting selfies in a club living it up, the next they are complaining about their low wage job and how much their life sucks. Constant drama.

IMO if you can find a business/service/product that offers instant happiness/gratification or the instant look of MONEY - then you can bank hard on these poor souls.

Otherwise, you can always find the large number of outliers like myself who are willing to pay good money for quality services.

Eitherway, doesn't matter what you do. There are so many people in this world now that you can make money easily. Just find where you can create something of value, whether it be for broke responsibility dodging millennials or for someone completely opposite that.

 

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