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WEB/DIGITAL Domains - couple of great articles

rico

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Aug 14, 2007
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I've had a quick search for Domainers and not seen these articles linked. They're to do with the guys who buy domains and put up a simple holding page of affiliate links and google/yahoo adverts.

Fascinating!

http://money.cnn.com/magazines/business2/business2_archive/2005/12/01/8364591/index.htm

http://money.cnn.com/magazines/business2/business2_archive/2007/06/01/100050989/

Worth a read if you're into domains. Apologies if a repost.
 

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mtnman

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Awesome article! rep +

About aggregators... could someone explain further. Is that like taking parking to the next level... i.e. I own a domain and outsource add marketing and give a percentage cut of my ppc??
 

Jonleehacker

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Thanks for posting. R++.

Interesting to see that Ham is predicting a decline in domaining as a pure virtual real estate play and it now working towards building out his sites with content.

Ham recently leased the entire 27th floor in his Vancouver building and is now hiring more than 150 designers, engineers, salespeople, and editorial folks.

Much of that effort is going into developing search tools based more on meaning and less on keywords. "Google is only so useful," Ham says.

The aim is to apply a meaning-based, or "semantic," system across swaths of sites, luring customers from direct navigation and search engines alike. Religion.com would then become an anchor to which scores of other sites would be tied.

"It's time to build out the virtual real estate," Ham says. "There's so much more value in these names than pay-per-click." Seeman's patent application even mentions the possibility of turning Web traffic from Cameroon and other future foreign partners into full-fledged portals.
 

Jonleehacker

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@mtnman

An aggregator is just a company that provides "content" which is actually a bunch of ads. You just point your dns to their system and it automatically produces a page like this:

http://securitydvrsystems.com/ this one is done by moniker's service which is called trafficclub
 
OP
OP
R

rico

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Aug 14, 2007
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Buckinghamshire, UK
I think the only downside to this article is anyone looking into new opportunities has missed the boat to an extent.

But its more proof that everyone should maximise the domains they own with holding pages, ads etc.

Thanks for the reps guys. Will keep posting articles as I find them :)
 

LightHouse

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Very good articles, added rep + and subscribed to this post.
 

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