I know, I know, we all talk about innovation as some kind of super-power or key-to-riches.
But... here's my problem... for 10 years of more, I've been developing online software for the conference/exhibition industry. It's really, really good stuff.
But the industry is stuck in the '70s.
They don't understand what the internet can do for them, or the value of real-time bookings.
Their internal systems were designed before the internet, and as a result are clunky, time-consuming, inaccurate and often back-to-front. They employ a lot of staff to run these crappy systems - staff who don't want to lose their jobs to a better way.
I can't change the industry.
And I can't even get most people to look at my solutions, because they are in a constant state of over-worked panic due to the lack of ...well.. exactly what I am offering them.
The resistance to change is huge. And I find myself constantly developing more and more amazing features that I can't sell.
I'm ready to throw in the towel, to be honest.
Any advice?
Caro
But... here's my problem... for 10 years of more, I've been developing online software for the conference/exhibition industry. It's really, really good stuff.
But the industry is stuck in the '70s.
They don't understand what the internet can do for them, or the value of real-time bookings.
Their internal systems were designed before the internet, and as a result are clunky, time-consuming, inaccurate and often back-to-front. They employ a lot of staff to run these crappy systems - staff who don't want to lose their jobs to a better way.
I can't change the industry.
And I can't even get most people to look at my solutions, because they are in a constant state of over-worked panic due to the lack of ...well.. exactly what I am offering them.
The resistance to change is huge. And I find myself constantly developing more and more amazing features that I can't sell.
I'm ready to throw in the towel, to be honest.
Any advice?
Caro
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
