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B2B2C issue - Market testing

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alexandra.domeau

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Hello everyone, I need help!
I am currently working on a market test in France for my project.
My ambition is to revolutionize the game by creating an innovative platform that skillfully merges matchmaking and marketing to meet the unique needs of my customers and users.
For individuals, my aim is to offer you a fast and efficient solution for finding the complementary medicine therapist or coach who's just right for you. (they pay the therapist)
And for therapists and coaches, I'm here to support and propel them to new heights by developing their online presence. (I discuss it with some of them and they don't have the time and skills to do it but they want to improve that)

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I know that my customers are Therapists and I am still improving my marketing skills (because I'm not confident enough) before selling the service to them. So to train myself, I want to grow the community of users so I can bring more therapists and also it will be proof to them if I create this community online. My problem is to know where I should put my communication and marketing efforts. Should I put it on creating this community or should I start to make communication and help the professionals with their marketing?
 
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