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- May 29, 2021
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Any tips on increasing my open and conversion rate with emails?
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Free registration at the forum removes this block.1. Construction companies1. Who is your target prospect?
2. What do they care about?
3. What do you sell
I don't.Do you have any website re-design case studies with construction companies?
I have provided value but still didn't get any responseBasically, provide so much value that they would lose sleep from guilt over ignoring your email and not giving you a shot to potentially help them.
Doesn't sound like you're too keen on helping these companies if you don't know what they care about. Find that out.1. Construction companies
2. Don't really know
3. Websites
In what way did you provide value? Was the value really valuable?I have provided value but still didn't get any response
OhkDoesn't sound like you're too keen on helping these companies if you don't know what they care about. Find that out
Well, I did this -In what way did you provide value? Was the value really valuable?
But didn't get any response. @Itizn said a sequence would be better and I'm doing that nowinclude screenshots of their website pages, mark up where you see issues, what you would change, and why you believe it would lead to better business results
1. Construction companies
2. Don't really know
3. Websites
Sell to people who have a track record of paying to website services.Any tips on increasing my open and conversion rate with emails?
If you are comfortable sharing the emails you sent ( you can DM as well if you want to keep it private) would be happy to provide feedback. A sequence with multiple templated emails is great for scaling outreach, but like what is the hook?Ohk
Well, I did this -
But didn't get any response. @Itizn said a sequence would be better and I'm doing that now
Any tips on increasing my open and conversion rate with emails?
How do I find those people?Sell to people who have a track record of paying to website services.
You don’t want to self to non-believers.
OhkIf you are comfortable sharing the emails you sent ( you can DM as well if you want to keep it private) would be happy to provide feedback.
I don'tDo you at least have a portfolio you can send them to?
It could also be you just need to do more outreach. You may really be able to help, some people simply won't respond.Ohk
Well, I did this -
But didn't get any response. @Itizn said a sequence would be better and I'm doing that now
Well, I did this -
But didn't get any response. @Itizn said a sequence would be better and I'm doing that now
What are you selling and what are you trying to get out of the outreach?
Based on your posting history, it seems like web design. Disregard if not, but If I was selling web-design, here are a few things to keep in mind...
- Who are you selling to? Are you selling your services to other organization's design department, are you selling to mom & pop businesses, tech companies, etc.
- What are you selling? Are you selling an improvement in conversion rates, are you selling a SEO optimized web-page for increased organic clicks, etc. No-one has a website just to have a website.
- How do you sell a client - is it discovery/fact finding call, do you offer a proof of concept, etc. Think through the steps to the close so that you can create a repeatable process.
Hyperpersonalization is over-valued. Keep it short and relevant. Also, drop the niceties or add it to the bottom. I always start my emails with most important topic FIRST, and leave the "hope you're well, etc" at the very end. Chris Voss, an ex FBI negotiator recommends this for all communication.
Example:
How's the 'Join INSIDERS' CTA converting for your forum, MJ?
We've noticed similar forums get a lot of traffic, but have trouble with converting that traffic into paid subscribers. Worse yet, we've found that while they can get folks subscribed, they tend to churn at about 30% which can make it difficult to keep consistent revenue coming in.
Not sure if this is relevant, but can I share more information with you on reasons that may be happening to your site?
All the best,
Lead with a problem and it makes the call higher importance/relevance. Now you quantify the problem and position your solution in accordance with the magnitude of the problem. Instead of I sell sites for "$39 a month"- "For me to help you increase your CTA conversions from 3% to 7%, which will increase your revenue by $25k p/month, it's going to cost you $6,500".
Also, I agree with Angler and Ltizin and Sully. Short and a sequence. Most folks won't reply to your first email. 50 words or less. Also - pick up the phone.
Good luck!
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- . Chris Voss, an ex FBI negotiator recommends this for all communication.
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