Long story short, my company produces a sexual health supplement. In terms of results, and popularity, we are the industry leader.
Every time we run paid advertisements, we recoup our investment in at least in 72 hours at the MOST. We usually see a crazy uptick in site visits and sales as soon as the ad is up and running, whether it be on a website or podcasts.
In November a popular website (as they described themselves) reached out to us to advertise. They ran the numbers by us and made themselves seem like they could do alot for us. I agreed to work with them and paid $4k to run ads with them. The ads started Monday, and we have yet to see an increase in usual traffic. I included a coupon code to track sales, and I havent had ONE sale yet.
So at this point I feel as if I wasted $4k. I reached out to the company contact, letting him know my displeasure.
I'm definitely not going to get any type of return on investment. What should my next course of action be?
Its clear as day that I am going to lose money on this one. Is there anyway to stop the bleeding, or am I going to have to eat the $4k loss?
What would you do? What would you advise me to do?
Every time we run paid advertisements, we recoup our investment in at least in 72 hours at the MOST. We usually see a crazy uptick in site visits and sales as soon as the ad is up and running, whether it be on a website or podcasts.
In November a popular website (as they described themselves) reached out to us to advertise. They ran the numbers by us and made themselves seem like they could do alot for us. I agreed to work with them and paid $4k to run ads with them. The ads started Monday, and we have yet to see an increase in usual traffic. I included a coupon code to track sales, and I havent had ONE sale yet.
So at this point I feel as if I wasted $4k. I reached out to the company contact, letting him know my displeasure.
I'm definitely not going to get any type of return on investment. What should my next course of action be?
Its clear as day that I am going to lose money on this one. Is there anyway to stop the bleeding, or am I going to have to eat the $4k loss?
What would you do? What would you advise me to do?
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