Hey guys, I'm on the verge of launching a large marketing campaign that I have tested before hand and gotten good results. I'm dropping hundreds of thousands of door hangers to a targeted affluent demographic of homes for my home care company's first campaign on gaining clients. The goal of this campaign is to create a base/foundation of clients which will further take me onto higher levels of marketing that I want to set out for my company which would require a bit of extra capital.
The large marketing campaign is going to consist of 300k hangers + 100k houses and I am getting 10 people to distribute them all over a 6 week period. I am paying by commission only for every hanger that makes a SALE that they distribute. This will motivate them to drop every single hanger to their allocated suburbs properly. I have found quite a few people who are willing to sign up BUT my question here today is:
How do I manage this large distributing operation to go as successful as possible? What systems do you recommend I set in place to make sure everything falls into place with no problems. We are talking 100k homes here with a whopping 300k hangers. Systems, rewards, etc. ? Anything that would help manage this entire thing with ease. I am giving someone whom I gave a stake of profits for the 1st year only a job that requires them to manage this operation so I have 1 person who can do some work on the phone as a dispatcher/supervisor for the 10 distributors.
Any help would be extremely appreciated. Thank you.
The large marketing campaign is going to consist of 300k hangers + 100k houses and I am getting 10 people to distribute them all over a 6 week period. I am paying by commission only for every hanger that makes a SALE that they distribute. This will motivate them to drop every single hanger to their allocated suburbs properly. I have found quite a few people who are willing to sign up BUT my question here today is:
How do I manage this large distributing operation to go as successful as possible? What systems do you recommend I set in place to make sure everything falls into place with no problems. We are talking 100k homes here with a whopping 300k hangers. Systems, rewards, etc. ? Anything that would help manage this entire thing with ease. I am giving someone whom I gave a stake of profits for the 1st year only a job that requires them to manage this operation so I have 1 person who can do some work on the phone as a dispatcher/supervisor for the 10 distributors.
Any help would be extremely appreciated. Thank you.
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