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- Apr 17, 2016
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The problem with cold calls is not that the “no” that kill you, it is the “yes” that kill you.
Sorry, but you're dead wrong here Kevin88660.
This is certainly not a "cold calling" problem.
It's simply an inability to do quality research ahead of time and then qualify out non suitable prospects quickly.
Everything you describe comes down to lack of skill on the salespersons behalf.
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