Dmitri
New Contributor
- Joined
- Dec 30, 2012
- Messages
- 50
Rep Bank
$280
$280
User Power: 98%
Hey guys,
I been building my fitness startup for quite some time now. You can find my original post about the site where I shared what what I learned here.
I developed lots of features and the site does many things but now I am facing a very difficult problem. I am trying to figure out what is the best way to present the site to the market.
The main idea behind the website is that we build you a personalized weight loss/bodybuilding workout and a meal plan from scratch. But on top of that we are going to have an exclusive community, and we have also have the following features:
What I am struggling with is how to position the company. Each one of those features can be a site on its own. The problem is that we cant be all of that.
So my question to you is, putting your self in the shoes of a potential customer in need of getting in shape, for which one of those would you most likely sign up for?
Thank you so much for any potential help. I would like to get as many opinions as possible so i can form a proper answer and marketing technique.
Thanks again,
Dmitri
I been building my fitness startup for quite some time now. You can find my original post about the site where I shared what what I learned here.
I developed lots of features and the site does many things but now I am facing a very difficult problem. I am trying to figure out what is the best way to present the site to the market.
The main idea behind the website is that we build you a personalized weight loss/bodybuilding workout and a meal plan from scratch. But on top of that we are going to have an exclusive community, and we have also have the following features:
- A dynamic and adapting workout and meal plan ( the fitness program adapts to your progress by adding/removing exercises and modifying your meal plan as you hit a plateau or need to work more on certain areas of your body and such)
- A fitness social network
- Diet, workout and body metric tracking tools
- Mobile app (eventually)
- Fitness gamification where you can win badges for completing goals and display them on your profile
- Qualified Fitness advice
- Workout and meal plan creation tools (with large exercise database and large food database)
What I am struggling with is how to position the company. Each one of those features can be a site on its own. The problem is that we cant be all of that.
So my question to you is, putting your self in the shoes of a potential customer in need of getting in shape, for which one of those would you most likely sign up for?
Thank you so much for any potential help. I would like to get as many opinions as possible so i can form a proper answer and marketing technique.
Thanks again,
Dmitri
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Last edited by a moderator:
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
... Tjogv+S onqsuwit vji raemovz ug vjot onehi. Tjogv+E onqsuwit vji raemovz ug emm onehit up vjot qehi.
