Hi, business owners! How do you find a unique selling proposition in a crowded market ? I am currently starting an ecommerce business selling children's apparels. However, I realised recently that our designs seem to be sadly quite generic and indistinguishable from any other brand. How do you go about creating something that stands out from the tens of thousands of brands out there and fills an unmet need ? I have been cracking my head over this, if anyone has any advice/suggestions, i would appreciate it. Thanks alot.
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