Ok, I've thought I was a smart guy.
After understanding leverage from this book, I admit that I know nothing.
Now I see why time is valuable. I've made some money until now. A lot of money to be honest, as a freelance marketing expert.
But I've never understood how time leverage actually works.
Now I understand. If I invest 100 hours in a info-product and this product makes 100 sales at $25 a piece, I've got an hourly rate of $25.
Not bad, comparing to the fact that as a freelancer - not all 24 hours are billable.
However ... this is not the real secret. Now, what if I were to split test the copy (maybe test a few new elements)?
This would take me one hour and it will increase my sales by 10%. That hour values $250.
I now finally get it. Create leverage. And use your time to increase this leverage. I can't wait to finish this book. And read it again.
Anyway, I wanted to share this little example with you and ask you one question: Do you know any books that cover leverage in a similar fashion?
Thank you,
Razvan
PS: And even if I've heard the concept before from Jim Rohn (increase your value into the marketplace), this is the first time it actually clicks for me. Yes, this is the new TaGR of the 21th century.
After understanding leverage from this book, I admit that I know nothing.
Now I see why time is valuable. I've made some money until now. A lot of money to be honest, as a freelance marketing expert.
But I've never understood how time leverage actually works.
Now I understand. If I invest 100 hours in a info-product and this product makes 100 sales at $25 a piece, I've got an hourly rate of $25.
Not bad, comparing to the fact that as a freelancer - not all 24 hours are billable.
However ... this is not the real secret. Now, what if I were to split test the copy (maybe test a few new elements)?
This would take me one hour and it will increase my sales by 10%. That hour values $250.
I now finally get it. Create leverage. And use your time to increase this leverage. I can't wait to finish this book. And read it again.
Anyway, I wanted to share this little example with you and ask you one question: Do you know any books that cover leverage in a similar fashion?
Thank you,
Razvan
PS: And even if I've heard the concept before from Jim Rohn (increase your value into the marketplace), this is the first time it actually clicks for me. Yes, this is the new TaGR of the 21th century.
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