The 3 Big Mistakes I Made with my First Website

[Ivan]

I thought I'd share why my first serious website (started 7 months ago) was a total flop. There are a lot of reasons, but here are the main three:

1. Too small a market: I chose a keyword that had very few searches. So even when I got to #2 in Google for my keyword, I was getting about 25 unique visitors a day. Also these visitors were mostly looking for free information, not a product. People who are looking for free info are much harder to sell to than those who are looking for a product to fill a specific need.

2. Not calling people to action. I naively assumed that visitors would be actively looking for an opportunity to buy from me. :smx4: I was a bit surprised when no one did. I've since learned that Web surfers are a fickle breed that need to be guided to a product and are affected by things like button colors.

3. Quantity over Quality: This site was a blog, and I knew that Google liked when I posted daily. So, to keep my ranking, I would pump out B-minus material every day instead of putting out A-plus material twice a week. Now I look back and wish that instead of 80 mediocre posts, my site had 30 awesome ones.

On the bright side, I learned a ton about Internet marketing and business in general (and made $.01 from Adsense!).

Anyone else want to add to the list?

Ivan

 

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[bernieshawn]

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[FSF]

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[mmtprofile]

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[The-J]

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