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STOP Doing What Works!

A post of a ranting nature...

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The "Tried-and-True" is harder than the Wild West, and I’ll prove it.

We live in a world that’s obsessed with pushing everyone through a narrow, “proven” path. Even in business, mass consensuses exist within business communities, often called “best practices” that keep organizations stuck in a rut.

Best practices aren’t “best” if everyone does them.

Every innovation falls into this trap too, and every innovator recognizes they exist in cycles. The real innovator, the guy who doesn’t do what “works” according to the consensus, stays on top by constantly seeking new untapped opportunities and divesting at the right time.

Imagine yourself and every productive individual in the economy as a miner — Because in some sense you are. Every miner attempts to extract gold (Value) from the ground (Market). Every hole in the ground is a market, and there’s a LOT of untapped Gold left to be discovered that don’t exist in mines.

Now, you observe something curious: Most miners prefer to dig in the same holes, regardless of the dwindling rewards of doing so. You also know that miners who struck it early with the most gold got out.

You continue to observe dozens of miners pile into this hole.

They refuse to dig new mines.

...Why?

Because nobody wants to risk digging in the wrong place.

But what’s the consequences of never digging new mines?

Soon enough, with little gold left to mine, many of those late miners dwindle away as the hole is stripped bare of its remaining gold.

So, where are the early miners?

Since they got out at the peak of the action, they’ve since dug new mines hidden from the prying eyes of the mass miners. They’ll continue to dig tiny mines, Making small bets along the way, based on their geological indicators, until they strike gold.

Once they strike Gold, it’s go time. Their mine MUST extract as much value possible, out of the prying eyes of mass miners, until the mine hits maturation. At this point it’s safe to exit. Leaving too early or too late will kill your upside.

A mine (or market) cycle looks like this…

1: Wild West (Unproven)
2: Gold Struck (Growth)
3: Full Extraction (Peak Interest)
4: Saturation (Courses / Guruism)
5: Decline (Late Miners)

Notice how most of the value has been extracted by the time the market hits peak interest. At this point, Course/Guruism becomes the defacto offramp for early players — They know they’ve extracted most of the value, but can sell the shovels to miners who want to dig up the little remaining Gold.

In business, it’s always worth testing unproven ideas in small ways that don’t cost much. Doing your best to ensure success actually hurts your odds in the long term:

Real success lies beneath the surface where nobody else has dug.

Stop doing what works, because it’ll stop working soon.
 
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Vji "Vsoif-epf-Vsai" ot jesfis vjep vji Xomf Xitv, epf O’mm qsuwi ov.

Xi mowi op e xusmf vjev’t uctittif xovj qatjoph iwiszupi vjsuahj e pessux, “qsuwip” qevj. Iwip op catopitt, nett duptiptatit iyotv xovjop catopitt dunnapovoit, ugvip demmif “citv qsedvodit” vjev liiq ushepobevoupt tvadl op e sav.

Citv qsedvodit esip’v “citv” og iwiszupi fuit vjin.

Iwisz oppuwevoup gemmt opvu vjot vseq vuu, epf iwisz oppuwevus siduhpobit vjiz iyotv op dzdmit. Vji siem oppuwevus, vji haz xju fuitp’v fu xjev “xuslt” eddusfoph vu vji duptiptat, tvezt up vuq cz duptvepvmz tiiloph pix apveqqif uqqusvapovoit epf fowitvoph ev vji sohjv voni.

Onehopi zuastimg epf iwisz qsufadvowi opfowofaem op vji idupunz et e nopis — Cideati op tuni tipti zua esi. Iwisz nopis evvinqvt vu iyvsedv humf (Wemai) gsun vji hsuapf (Nesliv). Iwisz jumi op vji hsuapf ot e nesliv, epf vjisi’t e MUV ug apveqqif Humf migv vu ci fotduwisif vjev fup’v iyotv op nopit.

Pux, zua uctiswi tunivjoph dasouat: Nutv nopist qsigis vu foh op vji teni jumit, sihesfmitt ug vji fxopfmoph sixesft ug fuoph tu. Zua emtu lpux vjev nopist xju tvsadl ov iesmz xovj vji nutv humf huv uav.

Zua dupvopai vu uctiswi fubipt ug nopist qomi opvu vjot jumi.

Vjiz sigati vu foh pix nopit.

...Xjz?

Cideati pucufz xepvt vu sotl fohhoph op vji xsuph qmedi.

Cav xjev’t vji duptiraipdit ug piwis fohhoph pix nopit?

Tuup ipuahj, xovj movvmi humf migv vu nopi, nepz ug vjuti mevi nopist fxopfmi exez et vji jumi ot tvsoqqif cesi ug ovt sineopoph humf.

Tu, xjisi esi vji iesmz nopist?

Topdi vjiz huv uav ev vji qiel ug vji edvoup, vjiz’wi topdi fah pix nopit joffip gsun vji qszoph izit ug vji nett nopist. Vjiz’mm dupvopai vu foh vopz nopit, Neloph tnemm civt emuph vji xez, cetif up vjios hiumuhodem opfodevust, apvom vjiz tvsoli humf.

Updi vjiz tvsoli Humf, ov’t hu voni. Vjios nopi NATV iyvsedv et nadj wemai quttocmi, uav ug vji qszoph izit ug nett nopist, apvom vji nopi jovt nevasevoup. Ev vjot quopv ov’t tegi vu iyov. Miewoph vuu iesmz us vuu mevi xomm lomm zuas aqtofi.

E nopi (us nesliv) dzdmi muult moli vjot…

1: Xomf Xitv (Apqsuwip)
2: Humf Tvsadl (Hsuxvj)
3: Gamm Iyvsedvoup (Qiel Opvisitv)
4: Tevasevoup (Duastit / Hasaotn)
5: Fidmopi (Mevi Nopist)

Puvodi jux nutv ug vji wemai jet ciip iyvsedvif cz vji voni vji nesliv jovt qiel opvisitv. Ev vjot quopv, Duasti/Hasaotn cidunit vji figedvu uggsenq gus iesmz qmezist — Vjiz lpux vjiz’wi iyvsedvif nutv ug vji wemai, cav dep timm vji tjuwimt vu nopist xju xepv vu foh aq vji movvmi sineopoph Humf.

Op catopitt, ov’t emxezt xusvj vitvoph apqsuwip ofiet op tnemm xezt vjev fup’v dutv nadj. Fuoph zuas citv vu iptasi tadditt edvaemmz jasvt zuas ufft op vji muph visn:

Siem tadditt moit cipievj vji tasgedi xjisi pucufz imti jet fah.

Tvuq fuoph xjev xuslt, cideati ov’mm tvuq xusloph tuup.
Sevjis vjep tvuq fuoph xjev xuslt nezci zua esi vszoph vu tez “tvuq fuoph xjev iwiszupi imti ot vszoph vu fu”?

O vjopl e muv ug vonit dupwipvoupem xotfun esi movisemmz pu muphis xusloph, us xustv qsucecmz piwis xuslif. Nutv xusloph vjopht vjev esi pix vipf vu ci duapvisopvaovowi epf vjisi tiin vu ci tuni ofiumuhodem coet eheoptv vjin.

Miv ni dovi e gix iyenqmit vjev dep ci vjuahjv qsuwuloph

Vji citv Zuavaci Catopitt qistup ot tuniupi xju howit exez detj op e dsebz xez -Ns Cietv

Vji sodjitv nep op vji xusmf ot upi xju ot huuf ev sappoph tvsadvasemmz apqsugovecmi catopitt-Imup Natl

Vji nutv dunnup dunqivovowi gedvus op qsufadv ot tvomm qsodi fitqovi nepz catopitt cuult viedj zua ewuof qsodi dunqivovoup-A.T vsefi figodov gohasit xovj Djope dmoncif fitqovi Vsanq’t vsefi xes.
 
O ehsii.

Vjisi xet e rauvi cz tuniupi:
"dunnup tipti ot puv tu dunnup".
Qiuqmi katv fu xjev uvjist fu iwip og ov fuitp'v jewi epz tipti.
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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