The Entrepreneur Forum | Financial Freedom | Starting a Business | Motivation | Money | Success

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Live your best life.

Tired of paying for dead communities hosted by absent gurus who don't have time for you?

Imagine having a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been a cornerstone of Fastlane, actively contributing on over 99% of days—99.92% to be exact! With more than 38,000 game-changing posts, he's dedicated to helping entrepreneurs achieve their freedom. Join a thriving community of over 90,000 members and access a vast library of over 1,000,000 posts from entrepreneurs around the globe.

Registration at the forum removes this block.
A detailed account of a Fastlane process...

Rawseed

Legendary Lurker
LEGACY MEMBER
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
255%
Mar 1, 2018
421
1,075
45
Atlanta, GA
I need to stop lurking and action-faking. So, I've decided to start this thread.

Reasons for this thread:
  • To force me to map out a plan of action
  • To hold myself accountable to my plan of action
  • To allow other entrepreneurs to learn from my future successes and mistakes
  • To encourage Devil's Advocates to give me honest feedback about my plan of action
If you're interested, I discuss my background here: INTRO

I'm the typical Idea Entrepreneur that @MJ DeMarco talks about in Chapter 47 of Unscripted . I have a hard time executing and I have a million ideas. I'm also addicted to reading business and self-help books.

My current business is book writing and publishing. But, I'm executing poorly on the publishing part. I currently have 5 books on Amazon and 1 box set.

My first book has 276 reviews with a 4.4 rating (none paid for). I get decent sales when I do promotions or Amazon ads, but I never get around to doing promotions or Amazon ads.

With my business, production isn't the problem. My problem is with operations and marketing.

I currently have 17 novels and novellas that I've written and had edited. Most of those have book covers designed. Yet, only 5 of those are published.

So, part of this thread is going to be documenting that I'm getting the 12 non-published books up on Amazon and maybe Draft 2 Digital.

In addition to getting all of the books published, I've decided to turn the books into a fiction podcast. Ideally, I'd call it an Audio Drama. But, early on I'll only have one voice actor per book. And, I won't have music. So, I'll call it a fiction podcast instead.

I think a fiction podcast can be a productocracy.

  • Control: I plan to syndicate it through Libsyn, so no one entity would be able to kill my business. I also plan to use lead magnets to get my listeners onto an email list.
  • Entry: I plan to hire voice actors to produce the podcast. This investment is a barrier to entry. The long road to profitability is also a barrier to entry. Writing quality stories that keep listeners coming back is another.
  • Need: There really aren't that many audio dramas out there and there aren't any audio dramas for the genre that I write in.
  • Time: I'm going to outsource the narration and the production. I'll need to write 4 novels a year. Unless, I just outline the novels and hire ghostwriters to write them. In that case, I'll just need to outline and do the first edit.
  • Scale: The market size is only limited to the number of people who enjoy my genre.

Revenue Sources: book sales of current and future books, advertising, affiliate products, courses that I'll create, and products that I'll create.

Marketing: word of mouth, viral giveaways, Facebook/Instagram Ads, Adwords, front and back matter of books, and influencer marketing (social, bloggers, vloggers, and podcasters).

Ultimate Moonshot Goal: Have one of my stories turned into a movie.

So, that's the overall plan. Next is to create a step by step execution plan. Then get to work.

Any feedback is welcome. Especially, from Devil's Advocates. I'm not looking for reassurance.
 
Dislike ads? Remove them and support the forum: Subscribe to Fastlane Insiders.

Ranman

Contributor
LEGACY MEMBER
Read Fastlane!
Read Unscripted!
User Power
Value/Post Ratio
129%
Jul 10, 2018
17
22
I need to stop lurking and action-faking. So, I've decided to start this thread.

Reasons for this thread:
  • To force me to map out a plan of action
  • To hold myself accountable to my plan of action
  • To allow other entrepreneurs to learn from my future successes and mistakes
  • To encourage Devil's Advocates to give me honest feedback about my plan of action
If you're interested, I discuss my background here: INTRO

I'm the typical Idea Entrepreneur that @MJ DeMarco talks about in Chapter 47 of Unscripted . I have a hard time executing and I have a million ideas. I'm also addicted to reading business and self-help books.

My current business is book writing and publishing. But, I'm executing poorly on the publishing part. I currently have 5 books on Amazon and 1 box set.

My first book has 276 reviews with a 4.4 rating (none paid for). I get decent sales when I do promotions or Amazon ads, but I never get around to doing promotions or Amazon ads.

With my business, production isn't the problem. My problem is with operations and marketing.

I currently have 17 novels and novellas that I've written and had edited. Most of those have book covers designed. Yet, only 5 of those are published.

So, part of this thread is going to be documenting that I'm getting the 12 non-published books up on Amazon and maybe Draft 2 Digital.

In addition to getting all of the books published, I've decided to turn the books into a fiction podcast. Ideally, I'd call it an Audio Drama. But, early on I'll only have one voice actor per book. And, I won't have music. So, I'll call it a fiction podcast instead.

I think a fiction podcast can be a productocracy.

  • Control: I plan to syndicate it through Libsyn, so no one entity would be able to kill my business. I also plan to use lead magnets to get my listeners onto an email list.
  • Entry: I plan to hire voice actors to produce the podcast. This investment is a barrier to entry. The long road to profitability is also a barrier to entry. Writing quality stories that keep listeners coming back is another.
  • Need: There really aren't that many audio dramas out there and there aren't any audio dramas for the genre that I write in.
  • Time: I'm going to outsource the narration and the production. I'll need to write 4 novels a year. Unless, I just outline the novels and hire ghostwriters to write them. In that case, I'll just need to outline and do the first edit.
  • Scale: The market size is only limited to the number of people who enjoy my genre.

Revenue Sources: book sales of current and future books, advertising, affiliate products, courses that I'll create, and products that I'll create.

Marketing: word of mouth, viral giveaways, Facebook/Instagram Ads, Adwords, front and back matter of books, and influencer marketing (social, bloggers, vloggers, and podcasters).

Ultimate Moonshot Goal: Have one of my stories turned into a movie.

So, that's the overall plan. Next is to create a step by step execution plan. Then get to work.

Any feedback is welcome. Especially, from Devil's Advocates. I'm not looking for reassurance.
Any updates?
 

Rawseed

Legendary Lurker
LEGACY MEMBER
Read Fastlane!
Read Unscripted!
Speedway Pass
User Power
Value/Post Ratio
255%
Mar 1, 2018
421
1,075
45
Atlanta, GA
Updates on my fiction podcast.

After two months, I now have:
  • A podcast name, domain, and website
  • A podcast cover/artwork designed by professionals
  • A podcast intro, outro, and first CTA (Call to action) recorded and mastered by professionals
  • A CTA landing page to capture emails
  • A CTA lead magnet to encourage email sign-ups
  • The first 10 emails to send in the every other week newsletter (20 weeks)
  • Episode descriptions/summaries and tags/keywords for the first 20 episodes
  • A step by step podcast episode production process to go from the various episode subcomponents to a tagged MP3 uploaded to Libsyn
The last needed piece is the content. The voice actor has recorded the seven hour audiobook. I've listened to it and I've sent it back to him for some edits.

Once I get the edited audiobook back, I'll have the content for the first 20 episodes of the podcast.

My plan now is to:
  • Launch the podcast on October 1st
  • Get another audiobook narrated in October
  • Use Facebook Ads as the primary way to attract listeners
  • Adjust my strategy based on subjective and objective feedback. With more focus on the objective feedback.
 

Become a Fastlane Member Today to Read More or Comment.

This thread has
8
more posts!

Join MJ DeMarco's Inner Circle and Rub Shoulders with Other Millionaire Entrepreneurs

Imagine a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been the driving force of Fastlane, contributing on over 99% of days—99.92% to be exact! With over 38,000 posts game-changing posts, he's dedicated to helping entrepreneurs achieve freedom. Join 90,000+ members and access a vast library of 1,000,000+ posts from entrepreneurs worldwide.

Fastlane isn’t just another community led by an absent guru. By joining, you enter MJ’s inner circle—a supportive home where you’re never alone. Embrace true mentorship and transform your entrepreneurial journey with the Fastlane Forum.

Basic Membership (Monthly)

  • Read all threads in the main forums/categories.
  • Post comments in existing topics.
  • React to any comment/post.
  • Post new topics/threads.
  • Sort big threads by best posts.
  • Cancel anytime

$5 per month

Join Now

Basic Membership (Yearly)

  • Save 22% vs monthly
  • Read all threads in the main forums/categories.
  • Post comments in existing topics.
  • React to any comment/post.
  • Post new topics/threads.
  • Sort big threads by best posts.
  • 30% Off a Yearly GoalSumo.com Subscription
  • Cancel anytime

$47 per year

Join Now

VIP Insider Membership

  • Same as basic plus...
  • Guaranteed read and response from MJ DeMarco*
  • Access to the private Insider forum for more advanced users.
  • Bookmark any posts
  • No non-sponsor ads
  • 50% Off a Yearly GoalSumo.com Subscription ($34 Value)

$119.88 per year

Join Now

* If you post any question or problem within the INSIDER forum, this guarantees MJ will read and respond to your post to the best of his ability at least one time. This guarantee does not imply a lifetime dialogue or a personal ongoing mentorship. Again, MJ has authored more than 38,000 responses at this forum since 2007.


Post New Topic

Please SEARCH before posting.
Please select the BEST category.

Post new topic

Guest post submissions offered HERE.

Latest Posts

New Topics

Fastlane Insiders

View the forum AD FREE.
Private, unindexed content
Detailed process/execution threads
Ideas needing execution, more!

Join Fastlane Insiders.

Top