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Ratrace - real world be-first-to-get-money game

D

Deleted70138

Guest
1) The IDEA
Every day (or every sunday, or every whatever day you want) put an envelope with a cash inside somewhere in the city.
Announce the exact location of the envelope on website/app, so bunch of people can start racing towards it. Whoever will be the first, takes the cash.

This could be monetized by:
1) ads on the website (for example casinos, online gamblers and similar sort of business ads)
2) Youtube, as you can shoot some funny videos of people running like maniacs for a little money
3) Selling the show to local TV channels
4) Directing visitors to others websites (adult industry, skate-shop, cafes)
5) Selling tshirts, skateboards, scooters on the website
6) $1 subscription plan to participate in the game

2) The PROBLEM
Many young people want to do some kind of a racing, with a real reward at the end.

3) The SOLUTION
Creating an excitement of racing & exploration, by providing cash as a reward.

4) The RESULT
Fun games and

5) The MARKET
Teenagers with fun/extrovert personality
Broke males in 20s & 30s

6) The FASTLANE model
Don't know

7) The BUSINESS model
Don't know

8) The EXECUTION challenges
Overcoming initial doubt, that people will have to go for the money.
Figuring out monetizing it.
Not getting in trouble for creating a chaos on the streets.

9) The BRAND idea
Ratrace

10) The EXIT strategy
Sell the show to local TV
---------

11) BOUNTY PRICE (If Any)* - $5,000

I, ZARATUSTRA UNDERSTAND THAT I AM POSTING THIS IDEA WITH NO EXPECTATION OF COMPENSATION, TODAY OR IN THE FUTURE SHOULD THE IDEA BE PURSUED, EXECUTED, OR ATTEMPTED. I UNDERSTAND THAT THIS IDEA WILL REMAIN VIEWABLE TO ALL INSIDERS AND WILL REMAIN AVAILABLE FOR ANYONE AND EVERYONE WHILE POSTED IN THE INSIDERS DOMAIN. I UNDERSTAND THAT NO COMPENSATION IS DUE SHOULD MY IDEA BECOME EXECUTED OR ATTEMPTED IN THE PUBLIC DOMAIN. I UNDERSTAND THAT THE "BOUNTY PRICE" I AM POSTING IS SIMPLY A PAYMENT TO REMOVE THE "INE" POST FROM VIEW AND IT DOES NOT SIGNIFY OWNERSHIP, EXCLUSIVE OR OTHERWISE, TO THE IDEA I AM POSTING.



P.s. I've actually tried this, got some traction but could not monetize it. Local casinos, gambling website and strip clubs, all of them said "no" about advertising. Honestly, I did not push it hard enough in marketing too, maybe could have gained 10x more visitors on the website, but decided to abandon the project as this kind of business is against my philosophy.
 
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ljean

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I had an idea like this but more of a treasure hunt with puzzles to solve and the winner digs up a gold bar or some such.
 
D

Deleted70138

Guest
You could call it "Geocashing" ;)
"Ratrace" sounds ugly and fun at the same time, which is exactly how many of the young people feel about themselves.

This is how I used to do it.
2021-06-23 21_29_58-(5) Rat Race _ ვირთხების რბოლა _ Facebook.png
124824775_123501379552495_4584114865464815472_n.jpg

124787801_121783646390935_8532826315426929883_n (1).jpg
Eventually, had a plan to scale it to every 1M+ population cities.
 
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Ocean Man

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I thought of doing the same thing, but I just didn't know how I would make it into a profitable business. I would get attention though through social media.

In Korea, there are certain apps as well where you can earn "points" based on the amount of steps you made in a day. Gain enough points and you can redeem them for cash, vouchers, gift cards, etc... I don't know how services like these make money though. Maybe through shared advertising.

There are rappers like, DaBaby who hides his expensive shoes in certain spots... posts about it on Instagram and then later some viewers would attempt to find the shoes.
View: https://www.youtube.com/watch?v=bVk84g0nlgY


This ratrace.ge, this is something you actually did? It seems really interesting!
 
D

Deleted70138

Guest
In Korea, there are certain apps as well where you can earn "points" based on the amount of steps you made in a day. Gain enough points and you can redeem them for cash, vouchers, gift cards, etc... I don't know how services like these make money though. Maybe through shared advertising.
Probably by giving vouchers for certain products, that are just startups and want some exposure.

This ratrace.ge, this is something you actually did? It seems really interesting!
Did it last summer. Basically just gave out some money, without earning anything.

Are there any celebrities with teenage audience here on this forum? Maybe they can make it work profitably.

Just a random thought that came right now: If you wanted to increase your TikTok followers, you could do the same by announcing location of the cash on your channel. Then live stream how some random kid runs like a madman towards the location.
 

MTF

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Then live stream how some random kid runs like a madman towards the location.

Massive legal problems in case someone gets hurt, which would definitely happen sooner or later.
 
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jjohns500

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it’s seems you could monetize easily like you mentioned with sign up and subscription fees to start. You could then at least see if you could build any traction.

I love this idea. That said, what happens after someone gets killed for the money?

I had a similar idea I had worked on years ago that was basically an app that would allow you to gift money to those around you or those you chose to by either seeing their location on a map or read their bios and felt like giving. Still working on this idea. But the legal concerns are what I’m most worried with.
 
D

Deleted70138

Guest
what happens after someone gets killed for the money?
Natural selection.

it’s seems you could monetize easily like you mentioned with sign up and subscription fees to start. You could then at least see if you could build any traction.
I can't dilute my attention with new business ventures.

I had a similar idea I had worked on years ago that was basically an app that would allow you to gift money to those around you or those you chose to by either seeing their location on a map or read their bios and felt like giving. Still working on this idea. But the legal concerns are what I’m most worried with.
Can't understand your business concept. Hope you don't get jailed by socialists.
 
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