Question about Facebook Ads

[Titomax]

Hello everyone

Could you give my any advice about ROAS ? My ROAS dropped. In the beginning the campaign had a good ROAS but after several days dropped. What should I do ? Create a new LLA based on all my sales ? What frequency should be good 3.0 ? Change a image in FB ads to new image, carousel or video ?

Thank you.

 

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[Empires]

How big is your audience?

 

[The-J]

How long has it been low for?

Your question isn't nearly specific enough to get a good answer for. Lots of things can contribute to a lower ROAS and without more information we can't possibly know what it could be.

 

[Titomax]

How big is your audience?

0,5 mln

How long has it been low for?

Your question isn't nearly specific enough to get a good answer for. Lots of things can contribute to a lower ROAS and without more information we can't possibly know what it could be.

1 Month.

Ok. Thank you for help.

 

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