If you need a bit of an a$$ kicking, read this whole thing, I dare you
I gave my friend some advice today:
He told me his plan to make $5k/mo by May
Naturally, as anyone would do after the Fastlane Summit and the constant chopping down of limiting beliefs all weekend, I asked:
“Why not 10 or 15k/mo?”
He answered, I don’t have enough testimonials.
I said, “how many leads turned you down due to lack of testimonials?”
“None. I guess the issue is my niche is so small”
I replied, “Don’t niche me, someone’s making millions selling those little tooth pick umbrellas for cocktails”
Him: “I guess you’re right. I’m just lacking leads. I’ve been working on an ad campaign”
So I said, “how much are you spending on diesel and coffee” @Andy Black
“Not enough”
Rogainer: “Your business is like ours, high ticket and very personal. we haven’t closed a single deal without a real in person relationship.”
Now I have to give him an anchor to make a stretch goal like 10-15k more achievable:
“We are nearing end of negotiations on a $30k/mo deal. Client for several years. Once you scale, ads might be effective but right now you should be knocking on doors”
Him: “Yeah you right”
After the conversation, I spent some time in my head, and my words began to reflect back on me.
Our $30k/mo deal is big... in the context of my friend.
The harsh reality is that this deal is way overdue for us. We have a few other small deals in the pipeline but nothing like that.
So naturally my thought goes to: “why settle for 1 30k/mo deal? Why not a 100k/mo deal? Why not 10 more of these deals?”
Reality kicks in further..
When was the last time I cold called? Weeks ago
How many doors have I knocked on? None
How many people have I reached out to for referrals? Not enough..
So what meant to be an a$$ kicking for my friend turned into an a$$ kicking for myself (which I needed since I wasn't privileged enough to receive a note in my pocket from @Vigilante )
And I hope if you’re reading this, you are kicking your own a$$ a bit
Let’s just say I’m going to do tomorrow a little bit different than I did today... LETS GET IT!
-Rogainer
I gave my friend some advice today:
He told me his plan to make $5k/mo by May
Naturally, as anyone would do after the Fastlane Summit and the constant chopping down of limiting beliefs all weekend, I asked:
“Why not 10 or 15k/mo?”
He answered, I don’t have enough testimonials.
I said, “how many leads turned you down due to lack of testimonials?”
“None. I guess the issue is my niche is so small”
I replied, “Don’t niche me, someone’s making millions selling those little tooth pick umbrellas for cocktails”
Him: “I guess you’re right. I’m just lacking leads. I’ve been working on an ad campaign”
So I said, “how much are you spending on diesel and coffee” @Andy Black
“Not enough”
Rogainer: “Your business is like ours, high ticket and very personal. we haven’t closed a single deal without a real in person relationship.”
Now I have to give him an anchor to make a stretch goal like 10-15k more achievable:
“We are nearing end of negotiations on a $30k/mo deal. Client for several years. Once you scale, ads might be effective but right now you should be knocking on doors”
Him: “Yeah you right”
After the conversation, I spent some time in my head, and my words began to reflect back on me.
Our $30k/mo deal is big... in the context of my friend.
The harsh reality is that this deal is way overdue for us. We have a few other small deals in the pipeline but nothing like that.
So naturally my thought goes to: “why settle for 1 30k/mo deal? Why not a 100k/mo deal? Why not 10 more of these deals?”
Reality kicks in further..
When was the last time I cold called? Weeks ago
How many doors have I knocked on? None
How many people have I reached out to for referrals? Not enough..
So what meant to be an a$$ kicking for my friend turned into an a$$ kicking for myself (which I needed since I wasn't privileged enough to receive a note in my pocket from @Vigilante )
And I hope if you’re reading this, you are kicking your own a$$ a bit
Let’s just say I’m going to do tomorrow a little bit different than I did today... LETS GET IT!
-Rogainer
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