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WEB/DIGITAL Make Your Web Site Pay: Google AdSense: Display pay-per-click ads

Discussion in 'Business Models, Niches, Industries' started by MJ DeMarco, Sep 17, 2007.

  1. MJ DeMarco
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    MJ DeMarco Raving Lunatic Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    If you run a popular, information-rich Web site or blog, you can earn money from the growing online advertising market. You don't even need to approach advertisers. Simply run pay-per-click ads provided by search engines such as Google and Yahoo on your

    Full story...
     
  2. kimberland
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    kimberland Bronze Contributor

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    Re: Make Your Web Site Pay: Google AdSense: Display pay-per-click

    If you have a "popular" site,
    doesn't it make more sense to sell ad space directly?
     
  3. MJ DeMarco
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    Re: Make Your Web Site Pay: Google AdSense: Display pay-per-click

    Yes, but it assumes that you can find the advertisers that are willing to pay. Then, you have to hope they do pay, plus get the benefit of the advertising to justify the continued expense.

    The draw of Google is these activities are eliminated - you throw up a link-code and wholla, you have advertisers without the advertising management hassles that come with it.
     
  4. kimberland
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    kimberland Bronze Contributor

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    Re: Make Your Web Site Pay: Google AdSense: Display pay-per-click

    I agree for sites with little traffic
    (I have AdSense on my travel blog 'cause the traffic is still low)
    but the writer is suggesting AdSense for sites with good traffic.

    If you have good traffic,
    companies will approach you.
    You can rent the space for cash upfront.

    : )
     
    AroundTheWorld likes this.

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