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INTRO London based entrepreneur - just getting started

Surge5x

Contributor
Mar 13, 2019
33
39
110
London
Hey everyone, just started my newest venture (previous one failed after a year of blood, sweat and tears).

Spent the last year rebuilding my finances and just started a new venture that helps entrepreneurs validate their ideas.

Two questions to the community here:
1. What are some of the best posts on this forum for a noob like me?
2. I'm looking to get feedback on my business without being spammy... Someone point me in the right direction please?

Thanks and kicked to be here!
 

UKPat

New Contributor
Feb 3, 2019
17
6
14
Hi Surge5x

Welcome to the forum, I'm new this week too, so I thought I'd just say 'hi'.

What type of feedback do you need for your business?

For example, do you need to get actual market feedback from potential clients and industry experts, or is it more about feeling that the path you're now taking is the right one?

Either way, talking to others is a good way to go, as you'll hear what people think, and that info is useful for amending and strengthening the idea over time.

Patrick
 

timmy

Bronze Contributor
Speedway Pass
Jul 29, 2013
287
269
127
Ireland
Hey everyone, just started my newest venture (previous one failed after a year of blood, sweat and tears).

Spent the last year rebuilding my finances and just started a new venture that helps entrepreneurs validate their ideas.

Two questions to the community here:
1. What are some of the best posts on this forum for a noob like me?
2. I'm looking to get feedback on my business without being spammy... Someone point me in the right direction please?

Thanks and kicked to be here!
Welcome .... Lots of Gold threads here. Have a goo look around. .... ** note use the search bar for specifics.
 

Surge5x

Contributor
Mar 13, 2019
33
39
110
London
Hey Patrick

Hi Surge5x

Welcome to the forum, I'm new this week too, so I thought I'd just say 'hi'.

What type of feedback do you need for your business?

For example, do you need to get actual market feedback from potential clients and industry experts, or is it more about feeling that the path you're now taking is the right one?

Either way, talking to others is a good way to go, as you'll hear what people think, and that info is useful for amending and strengthening the idea over time.

Patrick
Hey Patrick, thanks for the reply!

I'm building a service aimed at entrepreneurs and while I've gotten good validation from customers around the idea and the process, I'm finding it difficult to figure out how I should start reaching out and finding customers at scale. What I'm offering is basically a productised market research service for new ideas and looking for suggestions on where the best place to market, spread the word would be...

I have experience in the digital marketing space, but this is much more of a niche target market so my lessons learnt there don't really apply here. Your thoughts?
 

UKPat

New Contributor
Feb 3, 2019
17
6
14
Hi Surge5x

Sounds like an interesting service you've developed, I'd love to know more.

Re: Finding customers at scale

Without knowing much about your business, an initial thought is simply to stand on the shoulders of giants, possibly partnering with people who already have a large audience. In a sense you're already doing that by participating here, as we'd both expect to find others here who would be interested in what you're doing too.

Have you defined a list of all the channels / sources of leads you definitely don't want to consider, noting the reasons why in each case? It may lead you to see that some remaining channels are more suitable because they meet the requirements of your situation and constraints.

I presume you've already listed as many sources of leads as possible? Clearly some sources may lead to a larger audience, and others are easier to access at a price.

I really liked the Bullseye framework outlined in the book called Traction.

It can be summarised in a few points.

  1. Think of lots of ideas then test each one.
  2. When you find something that works, double down on that channel and find more ways to use that channel.
  3. When it's time to reach an order of magnitude more people, you'll need to use other methods than the methods that got you here to date because of the law of shitty click-throughs.

Patrick
 

Surge5x

Contributor
Mar 13, 2019
33
39
110
London
Hi Surge5x

Sounds like an interesting service you've developed, I'd love to know more.

Re: Finding customers at scale

Without knowing much about your business, an initial thought is simply to stand on the shoulders of giants, possibly partnering with people who already have a large audience. In a sense you're already doing that by participating here, as we'd both expect to find others here who would be interested in what you're doing too.

Have you defined a list of all the channels / sources of leads you definitely don't want to consider, noting the reasons why in each case? It may lead you to see that some remaining channels are more suitable because they meet the requirements of your situation and constraints.

I presume you've already listed as many sources of leads as possible? Clearly some sources may lead to a larger audience, and others are easier to access at a price.

I really liked the Bullseye framework outlined in the book called Traction.

It can be summarised in a few points.

  1. Think of lots of ideas then test each one.
  2. When you find something that works, double down on that channel and find more ways to use that channel.
  3. When it's time to reach an order of magnitude more people, you'll need to use other methods than the methods that got you here to date because of the law of shitty click-throughs.

Patrick
Hey Patrick, really appreciate the response! I hadn't heard of that book, but what you're saying makes sense. I'm still juggling a full time job so haven't had the time to flesh out a full marketing plan!

I've sent you a message privately to see if you'd be up for a quick chat to talk on this in more detail.
 

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