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Lexus marketing with "The Script"

Discussion in 'Advertising, Marketing, Social Media' started by Kak, Oct 9, 2017.

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  1. Argue
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    Argue Gold Contributor Read Millionaire Fastlane I've Read UNSCRIPTED Speedway Pass

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    lol maybe cruise control?
     
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  2. Thoelt53
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    Thoelt53 Bronze Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Electronic dampening front and rear suspension with auto-leveling in the rear via air bags and a compressor.

    Some space age shit back in 2002.
     
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  3. RHL
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    RHL 1 - 1 Coaching Available Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Shots fired. Also not featured: You and your spouse getting old, saggy and emotionally distant and your kids growing up without you while you sit at that desk.
     
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  4. G-Man
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    G-Man Legendary Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR

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    Dude's eating his breakfast out of a blender so he has enough time to sit in traffic for 45 minutes... so he can work at that job all the way across town that pays 7k/year more,... so he can afford a nice car to sit in for 45 minutes on his commute all the way across town.

    It's basically chicken or the egg,... but with xanax and couples therapy.
     
  5. Iammelissamoore
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    Iammelissamoore Silver Contributor Read Millionaire Fastlane I've Read UNSCRIPTED Speedway Pass

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    Was JUST about to say same, lol, they saw the necessity to show the constant routine of life and explain to their demographic that owning the car is a "treat" amidst the norm. Lol, excellent advertising - just like how society believes they need to keep a lot of the masses poor so they can be/feel rich, is exactly the same with this ad; they see the necessity of pressing that routine life to make you believe owning a 'high end' toyota will make you feel special. :)
     
  6. MJ DeMarco
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    MJ DeMarco Raving Lunatic Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Ha Ha and they also left out any visible sign of traffic and gridlock, the very essence of SCRIPTED work.

    In other words, it looks like he's going to work right after the apocalypse... not a soul in sight! Just free sailing in the city!
     
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  7. MJ DeMarco
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    MJ DeMarco Raving Lunatic Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Couldn't resist the tweet linking to this thread...
    lexus-lol.jpg
     
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  8. 404profound
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    404profound Bronze Contributor I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    One of my favorite images, though it was probably taken in a Goldman Sachs suite.
     
  9. MJ DeMarco
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    MJ DeMarco Raving Lunatic Staff Member Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Looks like the White House in the late 80's.
     
  10. 404profound
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    404profound Bronze Contributor I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass

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    Ahh, that would make sense also haha