Kickstarter: Behind The Numbers

[Rickson9]

Some interesting breakdowns here.

Kickstarter failures revealed! (infographic)

 

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[CryptO]

Thanks for sharing that, was interesting.

 

[Likwid24]

What I don't understand is how so many people fail. Unless they get less than 15% of their pledged amount, there's no reason anyone should fail. Sometimes you see projects that are so close to their goals but never reach them.

This is my theory:

Say your goal is 10k. If you see that you only have a few days left and your only at 5k, you should be hustling to find someone, anyone at all, to come up with the other 5k. Lay out your own money, get a loan, ask family, friends. Just ask someone to lay it out and as soon as the project is finished, pay them right back.

If your goal is 10k and you have to borrow 5k to reach your goal, after the 5% kickstarter fee and 5% Amazon fee, your still left with 4k. Even though you haven't reached your goal, you still made out with 4k, which is a lot better than 0!

This would actually work with anything over 11%, but for it to be worth it, I think the minimum would have to be at least in the 20-25% range. That is, of course, depending on what your goal was. If your goal was real small then maybe it won't be worth it. If your goal is 100k, 20% is 20k. I know it's going to be extremely difficult to come up with 80k, but if you could, you just made yourself about 10 Grand which is better than nothing at all.

 

[andviv]

What I don't understand is how so many people fail.

Actually, what I don't understand is how many actually make it.

50% success rate?

That is impressive, in my opinion.

 

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[Likwid24]

Actually, what I don't understand is how many actually make it.

50% success rate?

That is impressive, in my opinion.

Maybe that's the reason why.