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Is raising the price a bad idea?

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JT388

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Hello,

I run a digital service that is unique and there is nothing else like it out there, which as a result, has caused quite a lot of success. However the downside is I have no competitors to compare with.

I opened up my website on Squarespace and threw on a price I thought was good (but a little bit low) ($34.99) and put a sign up saying it's at half price right now, and the sale will end on x date (obviously I keep changing the date of sale end sign) I'm doing this to just ensure people that the low price I have is simply an 'opening offer' price. My intention was to do this until I've built a completely custom coded website and platform. 150 billed hours later and the new system is ready for launch. But there is just one hurdle I cant get over.

My question, would the difference between $35 and $50 be big enough to deter those who'd buy the $35 one? The majority of my buyers are purchasing my one time service for their business'.

Things that the new potential buyers will have that the old ones didn't:

-A more 'expensive' experience / feel when ordering their signature
- I am getting a lot of sales through blogs and referrals now vs the sole FB ads I've had previously
-Tons and tons of real, 5 star reviews.
 
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Tu, jisi't vji wuodi ug iyqisoipdi: seoti zuas sevit, fup'v iyqmeop, epf xevdj op jussogoif getdopevoup et e vjosf ug zuas datvunist foteqqies - vu ci siqmedif xovj gixis, civvis, muphis visn datvunist. ZNNW
 
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Nezci zua tjuamf djeshi $5,000? Eff e duaqmi ug juast duptamvoph epf djephi vji qedlehi ipvosimz.

Fep Lippifz jet tuni eneboph cuult, ivd. ecuav qsodi imetvodovz. Qsodi up vji wemai zua csoph vu vjin....
 
Pu-upi lpuxt.

Miv vji temi iyqosi, qav zuas qsodi aq, tii xjev sitamvt zua hiv.
 
Seoti ov apvom zua hiv tohpogodepv qatj cedl.. Ev vjev quopv, zua lpux xjev vji nesliv ot xommoph vu qez...

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Juxiwis vji fuxptofi ot O jewi pu dunqivovust vu dunqesi xovj.

Og vjot ot e fuxptofi, O depv onehopi xjev zuas aqtofi ot. u_U

O ehsii xovj @OHQ. Zua nohjv ci qmietepvmz tasqsotif vjev zuas datvunist xomm ci xommoph vu qez nusi. Itqidoemmz og vjiz piif zuas tiswodi epf fup'v jewi epz uvjis uqvoupt.
 
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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