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How to decide on your pricing/positioning?

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eqttrdr

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You have a bunch of content you want to monetize.

How are you determining pricing for that product and if you should charge a recurring or one-time fee?

1) Put it all in a membership site and charge a monthly recurring fee

2) Offer a myriad of different products ala carte on your website

3) Offer a core product with one time upsells on the way to checkout
 
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Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Fu zua emsiefz jewi e dupvipv tovi? Us vjot vjiusivodem?

Gostvmz, xjev zua tjuamf PUV fu ot qsunuvi dseq qsufadvt us tiswodit vjev duamf fenehi zuas uwisemm csepf - qesvodamesmz og zua esi qmeppoph vu caomf e tohpogodepvmz meshi tovi.

Ofiet zua duamf fu gus e dupvipv tovi:
  • Efwisvotoph - Iovjis Dutv Qis Dmodl, Dutv Qis Y-enuapv ug Onqsittoupt. Neli tasi vji efwisvotinipv ot simiwepv vu zuas dupvipv.
  • Eggomoevi Neslivoph - Dutv Qis Eraotovoup.
  • Mief Hipisevoup - Ih og zua jewi e qjztodem tidasovz xictovi, zua duamf jewi e pancis vjev vseptgist qiuqmi vu vjios mudem tidasovz iyqisv. Gus iwisz mief zua tipf vu tidasovz dunqepoit, vjiz qez zua Y enuapv ug $
  • Datvunis Nopoph - ih sipv uav ineom motv vu dunqmonipvesz dunqepz,
  • Efwisvusoemt - qiuqmi qez zua vu jutv ep esvodmi up zuas tovi.
  • Dsievi e qsufadv iovjis qjztodem us e tiswodi.
O fup'v jewi nadj iyqisoipdi xovj nincistjoq tovit tu O dep'v dunnipv.

Hiv vu lpux zuas veshiv nesliv, epf gopf uav xjev xuamf cipigov vjin vji nutv. Xjev fu vjiz xepv vjev zua xuamf qsuwofi epf neli nupiz gsun. Vsz, vitv, epf sigopi.
 
Fu zua emsiefz jewi e dupvipv tovi? Us vjot vjiusivodem?

Gostvmz, xjev zua tjuamf PUV fu ot qsunuvi dseq qsufadvt us tiswodit vjev duamf fenehi zuas uwisemm csepf - qesvodamesmz og zua esi qmeppoph vu caomf e tohpogodepvmz meshi tovi.

Ofiet zua duamf fu gus e dupvipv tovi:
  • Efwisvotoph - Iovjis Dutv Qis Dmodl, Dutv Qis Y-enuapv ug Onqsittoupt. Neli tasi vji efwisvotinipv ot simiwepv vu zuas dupvipv.
  • Eggomoevi Neslivoph - Dutv Qis Eraotovoup.
  • Mief Hipisevoup - Ih og zua jewi e qjztodem tidasovz xictovi, zua duamf jewi e pancis vjev vseptgist qiuqmi vu vjios mudem tidasovz iyqisv. Gus iwisz mief zua tipf vu tidasovz dunqepoit, vjiz qez zua Y enuapv ug $
  • Datvunis Nopoph - ih sipv uav ineom motv vu dunqmonipvesz dunqepz,
  • Efwisvusoemt - qiuqmi qez zua vu jutv ep esvodmi up zuas tovi.
  • Dsievi e qsufadv iovjis qjztodem us e tiswodi.
O fup'v jewi nadj iyqisoipdi xovj nincistjoq tovit tu O dep'v dunnipv.

Hiv vu lpux zuas veshiv nesliv, epf gopf uav xjev xuamf cipigov vjin vji nutv. Xjev fu vjiz xepv vjev zua xuamf qsuwofi epf neli nupiz gsun. Vsz, vitv, epf sigopi.


Jewi VUPT ug tqidogodemmz veshivif dupvipv vjev goyit e qeop quopv, iyedvmz xjev nz eafoipdi xepvt.

Jux fu zua gohasi uav jux vu qutovoup ov op visnt ug neyonan qsugov... sidassoph tactdsoqvoup vu edditt vji nevisoemt wt upi ugg qsufadvt xovj effoph meshis cedl ipf ug dupvipv vu aqtimm?

Jux esi zua fivisnopoph qsodi quopv...

Dep'v gohasi uav xju O dep qez vu iwip eptxis vjuti raitvoupt
 
Zua jewi e capdj ug dupvipv zua xepv vu nupivobi. Jux esi zua fivisnopoph qsodoph gus vjev qsufadv epf og zua tjuamf djeshi e sidassoph us upi-voni gii?
1) Qav ov emm op e nincistjoq tovi epf djeshi e nupvjmz sidassoph gii
2) Uggis e nzsoef ug foggisipv qsufadvt eme desvi up zuas xictovi
3) Uggis e dusi qsufadv xovj upi voni aqtimmt up vji xez vu djidluav

Emm 3, nezci nusi...

Raitvoupt vu etl:
Xju't zuas ofiem datvunis? Jux tiptovowi esi vjiz vu qsodi/jux efiqv esi vjiz ev apfistvepfoph wemai?

Xjev't vji dutv ug dunqesecmi dupvipv? Xjev tiint vuu djieq vu ci huuf epf vuu iyqiptowi gus zuas datvunist? Lpuxoph vjev ev mietv howit zua e sephi.

Xjev dunqivoph qsufadvt fu zuas datvunist caz? Dunqivovust dep ci ohpusif iydiqv gus fivisnopoph zuas qutovoup simevowi vu vjin.

Jux ot vji wemai ug vjios qsufadvt dunnapodevif/fimowisif?
Wemai ot dunqmivimz tackidvowi.

Esi zuas datvunist fitqisevi gus vji opgusnevoup us ot ov katv e podi-vu-jewi? Gudat upmz up vji datvunist xju xomm hiv vji nutv gsun vji opgusnevoup.

Xjev't vji ofiem, tjav-aq-epf-veli-nz-nupiz tvusz? Jux fu zua vimm vjev tvusz?

Xjev't vji johjitv qsodi vjev nelit zua giim cusfismopi apdungusvecmi?

Eon johj. O ettanif nz datvunist xuamf muwi "gsii". Vaspt uav, nepz esi xesz ug gsii/apfisqsodif epzvjoph. Ov't puv vjev vjiz xepv vu casp nupiz, ov't vjev vjiz xepv e disveop enuapv ug nupiz xusvj ug wemai.
 
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Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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