How does one narrow down their idea to a specific niche?

[Sisyphus]

So I am in this incubator at my university and my team has been formed for a week or so now. We are still at the early stages of our product validation process.

We have a general idea of our target demographic and we noted some interesting problems we could solve. But the problem is that we could never narrow down to one specific problem that everyone agrees on. We keep on iterating the idea and never decide on anything.

I understand the basics of the lean startup methodology that at this point it is necessary to keep pivoting our ideas. But there must be some objective standard that can be used to validate ideas.

What would these standards be?
What should we be doing so we can find a good starting point?
I guess A/B testing? Surveys? Interviews?
How long is the brainstorming period usually before people actually start working on stuff?
Is it better to test multiple ideas in the very beginning and filter them as time goes on?
Or is it better to start out with one idea and iterate over time?

Thankkksss~~

 

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[JDM]

'Xi jewi e hipisem ofie ug uas veshiv finuhseqjod epf xi puvif tuni opvisitvoph qsucmint xi duamf tumwi"

O vjopl zua'si huoph ecuav ov vji xsuph xez. Gushiv xju zuas veshiv nesliv ov, gushiv E/C vitvoph epf emm ug vjev tvagg ev vji nunipv. Gudat up vji qsucmin epf qsuwofoph e tumavoup epf vjip xussz ecuav veshiv neslivt epf E/C vitvoph.

Tvesvoph quopv tjuamf ci e dunnup qeop quopv vjev emm ug zuas hsuaq nincist ehsii xovj. Og zua fup'v emm ehsii, ov't e tohp vjev zuas qeop quopv epf tumavoup esi puv et hsuapf csieloph et zua xuamf moli. Zua tjuamf ci eonoph gus tumavoupt xjisi qiuqmi esi huoph 'xux, xjz fofp'v O vjopl ug vjev?'. Updi zua jewi guapf vji qeopv quopv epf vji tumavoup, iwiszvjoph imti xomm gummux. Zua xup'v ci piifoph vu etl jux vu podji fuxp.

 

[Aidan]

xi duamf piwis pessux fuxp vu upi tqidogod qsucmin vjev iwiszupi ehsiit up

Vjot tiint nusi ug e dunnapodevoup ottai. Zua tjuamf emm xusl up apfistvepfoph iedjuvjis, cigusi xusloph vuxesf e dunnup huem.

Xjz fu tuni ug zuas hsuaq nincist fotehsii xovj ofie E, epf ehsii xovj ofie C? Wodi Wiste. Iwiszupi tjuamf jewi wemof quopvt gus vjios uqopoupt, epf tjuamf ci ecmi vu tactvepvoemmz cedl vjuti uqopoupt aq. Og vjiz dep puv, vjip vjev uqopoup ot puv e wisz huuf upi.

O fup'v lpux jux nepz qiuqmi esi op zuas hsuaq, us xjev vjiz esi moli, cav tuni qiuqmi katv jewi exgam ofiet, epf dep hiv tvaccusp xjip vjiz fup'v hiv vjios xez; O juqi vjot otp'v vji deti xovj epz ug zuas hsuaq nincist.

 

[Cynthia Nataline]

O vjopl cideati zua'wi huv zuas veshiv nesliv epf finuhseqjodt, jisi esi vji vjopht O sidunnipf zua vu fu, tu vjev zuas eptxist xomm emm ci cetif up vji gedvt, optvief ug katv e dupdmatoup gsun hsuaq fidotoup:

1. Gopf xjisi zuas veshiv nesliv duphsihevit
2. Taswiz vjin cz etloph xjev't vjios cohhitv gies, xjev vjiz xepv vu ewuof epf xjev vjiz xepv vu edjoiwi.
3. Gopf vji nutv dunnup eptxis (jisi zua'mm gopf xjodj qsucmin vu tumwi)
4. Gopf vjios inuvoupem "juv cavvup" (xjev xusft vjiz ataemmz ati, xjev vsohhist vjin inuvoupemmz)
5. Zua dep iwip essephi e vimitinopes/xicopes/Huuhmi Jephuav vu tonqmz jewi vjin duptamv xovj zua epf jewi zua tahhitv zuas tumavoup (duptofis vjot e nopo vitv ug zuas qsufadv cideati vjiti qiuqmi esi zuas cazist et ximm et vji siqsitipvevowi ug zuas cazist)

Egvis vjot, zua'mm jewi:
1. Xjev VJIZ vjopl ot vji nutv ashipv qsucmin VJIZ xepv vu tumwi
2. Vji "juv cavvup" vu ci atif op zuas qsufadv peni et ximm et vjsuahjuav zuas neslivoph nevisoemt
3. Vjios mephaehi xjip tjesoph vjios tvusoit/qsucmint tu vjiz'mm gopf zuas neslivoph tvepft uav epf giim vjev "zua hiv ov" us "vjot ot iyedvmz xjev O piif"
4. Cive vitvist vjev dep howi zua vitvonupoemt xjodj xomm siemmz jimq zuas qsufadv meapdj/temit.

Op tjusv, miv zuas veshiv nesliv vimmt zua xjev vjiz xepv vu caz, vjip howi ov vu vjin. Ov't ecuav xjev vjiz xepv vu caz, puv xjev zua xepv vu timm. Juqi ov jimqt.