Google Shopping to show free listings

[Andy Black]

I’m not sure what to make of this.

In major shift, Google Shopping opens up to free product listings

After 8 years, Google will bring free listings into its Shopping results as part of an evolution to better compete against Amazon in product search.

searchengineland.com

 

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[DonJuan]

I’m not sure what to make of this.

In major shift, Google Shopping opens up to free product listings

After 8 years, Google will bring free listings into its Shopping results as part of an evolution to better compete against Amazon in product search.

searchengineland.com

Looks very much like they want to increase the number of brands using Google Shopping. The more free users they have (in the conversion funnel), the more paid users they'll have. Value in, Value out.

 

[Kid]

They admitted that:
1. They are greedy.
2. They are failure.
3. Amazon won.