Google needs money?

[mtnman]

So this play will definitely play a role in my business, depending on how it plays out.

If they move it over any more (like close to center screen) it's going to seriously screw with organic search. lol I'll be paying attention to this very closely and weighing new seo campaigns quite differently depending on new ctr data.

PPC would be much easier and better roi if there is a dramatic rise in ctr and stick rate. (which makes total sense if G needs more moolah-duh)

But in my opinion, there is a cap to this.... they are sacrificing user experience (I don't give a shit what the google tool says in the article), which is what gave them their market share in the first place, organical anyway.

What's your opinion?

Let's discuss.




Edit- use this first link to read, the formating is blah.

Google Shifts Ads (To The Left)

Google Shifts Ads (To The Left)
101 Comments

by Erick Schonfeld on August 11, 2009

Does Google’s search results page feel a little more crowded to you? The ads which used to run down along the right-hand edge of the page are now shifted over to the left, as if to declare, “Hey, look at us!” Maybe this will increase the number of times ads are clicked on. They are certainly more noticeable.
The ads now seem like they are now grouped together with the organic results, whereas before they were shunted off to the side (a legacy of the early days of Google when the purity of organic results was protected as much as possible from being sullied by dirty ads). In fact, on my screen the ads take center stage, with a thin line down the middle forming the slimmest barrier separating them from the natural results. I wonder if this design change has something to do with the popularity of wider screens. But the line and central placement of the ads also conveniently draw the eye.
Is that what is most important now to Google? Don’t bother your mind with such silly questions. Google needs more clicks, and it shall have them.
Update A Google spokesperson confirms that it is always “experimenting with new visual representations” and that it “shifted the ads to the left on the page as a way to help users find what they are looking for on the Internet.” See, it’s for your own good. You were looking for the ads the whole time.
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Google

Website: google.com Location:Mountain View, California, United States Founded: September 7, 1998 IPO: August 19, 2004 Google primarily provides search and advertising services, which together aim to organize and monetize the world’s information. In addition to its dominant search engine, it offers a plethora of tools and platforms including its more popular… Learn More


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