I do a ton of keyword research before I write any post.I was wondering how you guys get ideas for blog articles? How often do you have the problem of writing something and it doesnt get read ? Do you know why (e.g no search engine traffic, or the current audience isn't intrested ? )
My secret sauce is actually using forums. I run a blog in the BMW industry, and the forums are a huge wealth of information for BMW owners, especially ones looking to fix or modify their cars. I get on the forums and filter for the most viewed content. Most forums will have a views column, and clicking it will filter by most viewed. I then write a blog that is about the exact same thing, knowing that my website will rank higher in google than a forum will. Because of this, I don't have to "create" new content, I can just re-purpose, and gather and write better content.