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8 Eyewear: From Idea, to Launch, to Growth (And Quitting the Job)

Idea threads

InMotion

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Finally got some time to concept tonight.

Nice shades Vick.

Out of curiosity, why are these "99% UVA/UVB protection" instead of "100% UVA/UVB protection"?

I know nothing about lense manufacturing, but that's one thing I notice when I purchase sunglasses.
 
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slodki

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Have you thought about FB advertising and targeting countries in the Southern Hemisphere? Australia and New Zealand are rolling into summer now - perfect timing.

You would have to charge for shipping from the US - but that won't be a deal breaker.

Could target car followers, motocross riders, people who fish...
 

Vick

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Have you thought about FB advertising and targeting countries in the Southern Hemisphere? Australia and New Zealand are rolling into summer now - perfect timing.

You would have to charge for shipping from the US - but that won't be a deal breaker.

Could target car followers, motocross riders, people who fish...

I ship from Canada. And yes, I am looking into international shipping ;)
 

Twista

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Have you ever thought of letting customers pick out their own custom colors? Nike does it with their shoes
 

Vick

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Have you ever thought of letting customers pick out their own custom colors? Nike does it with their shoes

ya. but its too much work.

cant make everyone happy. its impossible.

they can have any color they like. as long as its black. lol ;)
 
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Vick

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Quick Update. Super busy lately.

Anyway. Pleased to announce our first Team rider.

Paul Smith

http://instagram.com/idofmx333

https://www.facebook.com/paulsmithfmx

10796_977416855607534_2954635645368345391_n.jpg
 

ljb7

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I love checking in on this thread and seeing you continuing to make progress.

And now that I have, I'll be back in roughly a weeks time :p

Seriously though, awesome product and I'm really happy for you!!
 
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Vick

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I did it! Finally breached 2k in sales in 1 day :) awesome sauce
I'm betting its due to xmas rush. But whatever, a sale is a sale.
1 of the orders was for 4 pairs. Crazy.
Next goal is 3k in 1 day.
 
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csalvato

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I did it! Finally breached 2k in sales in 1 day :) awesome sauce
I'm betting its due to xmas rush. But whatever, a sale is a sale.
1 of the orders was for 4 pairs. Crazy.
Next goal is 3k in 1 day.
View attachment 8630

Congrats!!! You are an inspiration!!
 

Aidan

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God damn Vick, I want to hug you. Keep it rolling brother!
 
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RHL

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csalvato

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BTW for interested parties: @Vick posted a screenshot of his $2k revenue day from his Shopify dashboard and removed it. I don't think that the image needs to stay up here in the public space, but you should know that this info HAS been verified to some extent. :)
 

DaisyH

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Vick, I'm fairly new here and for some reason am just coming across your story & posts!
Well done! I'm rooting for you, especially as one Canadian to another.
 
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MJ DeMarco

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Next goal is 3k in 1 day.

Just a point of information, with significant sales, a branded product, and I assuming a positive profit margin, you've just created yourself a nice little company, perhaps already worth $250K to $1M depending on growth. And there is no limit to that number. You now have a pricey asset in your portfolio. You might be a millionaire on paper, and you don't even know it. ;)
 

Jake

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Just a point of information, with significant sales, a branded product, and I assuming a positive profit margin, you've just created yourself a nice little company, perhaps already worth $250K to $1M depending on growth. And there is no limit to that number. You now have a pricey asset in your portfolio. You might be a millionaire on paper, and you don't even know it. ;)
Somewhere in the thread he said it costs him $48 per pair..so even with expenses a $2k sales day should easily be $1k profit.

Congrats, Vick. Amazing how fast you went from launch to this..and I imagine that it will snowball from here even if it is a seasonal bump.
 

gostorm21

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Quick tip: at least on my computer, your updated website (awesome, by the way) has a shopify favicon instead of your kickass logo. Just thought I'd let you know; best of luck to you tomorrow!!!
 
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Vick

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Quick tip: at least on my computer, your updated website (awesome, by the way) has a shopify favicon instead of your kickass logo. Just thought I'd let you know; best of luck to you tomorrow!!!

thank you ;) fixed
 

Deon

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Good "luck"!!

Been reading this thread and the progress is amazing. The screenshot of sales you had posted just brings an amazing feeling that words or a simple description can't match! Glad I caught a glimpse of that
 

Vick

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Well. One thing is for sure.

There were a ton of people waiting for this Sale. Good thing I decided to do it.

EDIT - Not to sound cocky, but I made more money sleeping last night, then I do in 1 month at my current job.

Inspiration my friends ;)
 
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Jake

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Well. One thing is for sure.

There were a ton of people waiting for this Sale. Good thing I decided to do it.

EDIT - Not to sound cocky, but I made more money sleeping last night, then I do in 1 month at my current job.

Inspiration my friends ;)
Guessing you broke your 3k target already? Didn't take long lol.
 

Vick

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Jake

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What changed besides the discount? Running new ads? or did the discount somehow go viral?

Happy for you Vick.
 

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