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branding

  1. jimbeam

    Building My Coaching Brand — Feedback and Growth Ideas Welcome

    MARKETING 
    I launched Wemersion®, an immersive coaching concept that combines individual and group support, cold water immersion, and physical tools like a planner, coaching cards. I have structured my offer, built a website, created products, and started a media presence. I’m looking for feedback on how...
  2. Fastlane News

    How Entrepreneurs Can Tap Into What Really Drives the Ultra-Wealthy and Build a Brand They Can't Resist

    NEWS 
    Understand the psychology behind luxury purchases. Read the full article at ENTREPRENEUR Magazine...
  3. Fastlane News

    Why Most Branding Advice Is Wrong — and What Actually Works

    NEWS 
    Forget the buzzwords, the fluff and the empty mantras. Real branding isn't about catchy slogans, slick logos or vague notions of authenticity — it's about trust. If your brand strategy isn't driving credibility, customer preference and real-world results, you're wasting time and money. Here's...
  4. Leafys1

    an example of genius marketing and positioning from 2 E-Com brands

    MARKETING RANT 
    I’ve been thinking a lot about the genius behind True Classic Tees and Dr. Squatch lately, and their models are worth dissecting for anyone in the entrepreneurial space. What I Love About True Classic Tees True Classic Tees focused on one thing and did it extremely well: T-shirts for men...
  5. E

    Help a Marketer Out! How are AI and Big Data impacting our Branding and Digital Marketing Strategies?

    MARKETING 
    I'm a Senior student working on my thesis research about the impact of Artificial Intelligence (AI) and Big Data on modern branding and Digital Marketing strategies. To gather valuable insights, I'd appreciate it if you could share some of your experiences using AI tools in your Digital...
  6. Hassassin

    $70M eCom Brand Breakdown: Vivobarefoot (Is this analysis helpful?)

    MARKETING 
    Hey everyone, I just published a new type of content on my newsletter called Brand Breakdowns. I go behind the scenes of a winning D2C, B2C, or ecom brand to dig out the playbook on what makes it tick. Then, I’ll translate that into actionable insights for you to blaze your own growth trail...
  7. DCBrooks

    Painting / Construction Business Pivot to being SELLABLE (and as autonomous as possible)

    IDEA MINDSET SCALING QUESTION 
    Good Morning All, I hope this post is in the right place, if it isn't let me know. I will start with some back story for reference, then go into the actual goal of this post My name is David Brooks, I am 34 years old the owner of a local (75 +/- mile range) painting and contracting company, I...
  8. IceCreamKid

    Positioning: The difference between a $20 and $2000 product.

    HOT! MARKETING 
    I just got the commit for a deal that will yield me $140k/mo profit. I don't even have a company name or logo because this biz idea came to me 2 weeks ago. I made a bare-bones version of the product with Chat-GPT and pitched a demo to them a few days later. It still has bugs that need to be...
  9. B

    Business name feedback requested

    IDEA 
    Hello everyone, I am new here and am interested in creating a diet/food/health-related education/information-based company. I am deciding between "dietevolved" and "dietevolve". I would appreciate any feedback or which name is better, or if both names are bad and I should go back to the drawing...
  10. Hash0101

    Best Tools & Resources for Online Entrepreneurs!

    SIDE HUSTLE 
    P.s. Saying thank you is much appreciated! Also if you have any other insightful resources please share in this thread. FREE WEBSITE TEMPLATES HTML UP: Responsive HTML and CSS site templates. Bootswatch: Free themes for Bootstrap. Templated: A collection of free CSS & HTML site templates...
  11. Evgen

    Life after branding? Anyone else has a problem with brandbook and content implementation?

    MARKETING 
    Hey entrepreneurs, has anyone hired a freelancer/agency for branding? Did you have any problems later on implementing this branding into your content? (For example, social media). And was the brandbook useful enough as a guide for this? I wonder how everyone deals with the “life after branding”...
  12. vijaykumara

    How not to post on forums …

    DRIVE-BY 
    A strong brand is essential for any business, but creating a brand can be especially challenging for businesses that operate online. Without a physical storefront or face-to-face interaction with customers, it can be difficult to create a lasting impression. However, there are a few key ways to...
  13. ethan34

    Books on branding science?

    BOOKS 
    Looking for great books to learn all about branding. Ordered Brand Seduction but looking for any others that are good?
  14. Lex DeVille

    Ash Ambirge, TheMiddleFingerProject.org, Reviews

    GURUS 
    Ash Ambirge - TheMiddleFingerProject.org - Price: $300 - $999 Ash has a really interesting perspective on business and marketing that takes a branding-first approach. It works well for her, and she's shared some brilliant insights over the years. I've bought a bunch of her products and they were...
  15. Paolo Pacheco

    ¿How importat is to you the appearance of your brand?

    OFF-TOPIC 
    So I'm doing some research for a Design Agency business of my own and I would like to know about your experiences when choosing and working with an Agency for Branding or Design purposes. 1. Why did you feel that it was necessary to hire a Design Agency? 2. What kind of objections and concerns...
  16. klaipeda

    Create brand awareness, where to start?

    MARKETING 
    Hello, I have no idea where to start to make brand awareness. I have the positioning and the differential idea that do my service better than the competitors and provide value to the customer. Still, I have no idea how to start the marketing. What do you suggest doing? Hire someone on...
  17. _Will_Taylor

    "Cool Branded" vs "Internet Marketing" look for low-ticket cold-traffic website?

    MARKETING 
    Hi Fastlane Forum, I'm putting together the website for a low ticket ($27) online course aimed at 18 - 25 year old gamers. I'll be driving traffic to the site from Facebook adverts. People with low attention span, who are in "entertainment mode", who just want to look around, want a few quick...
  18. woken

    How to build a brand.

    HOT! EXECUTION 
    Hi guys, This is my progress thread for my ecommerce brand launching 2.04.2021 *I am not dropshipping.* I started working on this at the beginning of February and most of it was done by the end of that month, so I’ve wasted a lot of time since then not knowing what else to do. Leads are...
  19. D

    Licensing - How to distribute and market a product?

    It appears the GOLD licensing game thread is dead. I am trying to find clarification from anyone in regards to distribution and marketing. Per what I read, you find a celebrity or brand and find an item already in manufacture that you can negotiate a license deal. Once you lock in the deal with...
  20. Vigilante

    INSIDER CALL, SATURDAY AUGUST 29th, 2PM EASTERN, STANDING OUT IN A CROWDED MARKETPLACE

    MEETUPS 
    Call recording (MP3) is posted on the INSIDER forum. ----------- Every once in a while, someone comes along and changes how we look at things. We as Insiders sometimes get a front row seat to greatness. Over the years, there have been several impact players spend some time with us here at...

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