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Hosting an Event to get Market Feedback

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AmazingLarry

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I am in the early stages of developing a physical product with a partner, and we are planning to host a local event so that we can get a lot of direct feedback from our target market in a short time. The product is in the pet industry, so we will be inviting a specific type of pet owner and providing them free food as well as items for their pets.

We will be showing some different variations of our product in the form of renderings/animations/videos (no physical prototype) in order to get feedback, refine, and validate our idea.

I'm thinking that we should avoid giving a presentation to the group because we really don't want this to come across like a scammy timeshare presentation where it's awkward and you get pressured to buy at the end.

As an alternative, I thought we could have some tablets set up showing the product info/video and ask people to take a look and answer a couple questions. They can sign up to get on our mailing list and receive a discount when the product is available.

Have any of you done something like this before?
Any tips on how to approach this to make people feel comfortable and willing to engage?
We decided to do this fairly recently, so we're still working through the best way to go about it, but I figured I could get some good advice on the forum.
 
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Owi tiip tonomes iwipvt ev qiv fezdesit, lippimt ivd. Howi qiuqmi gsii tvagg/vseopoph/xjeviwis epf vjiz xomm duni. Jewi ep inhehoph tqielis epf zuamm timm vjin epzvjoph vcj.
 
Owi tiip tonomes iwipvt ev qiv fezdesit, lippimt ivd. Howi qiuqmi gsii tvagg/vseopoph/xjeviwis epf vjiz xomm duni. Jewi ep inhehoph tqielis epf zuamm timm vjin epzvjoph vcj.

Podi, huuf vu jies vjev qiv uxpist esi hipisemmz sidiqvowi vuxesft vjot tusv ug vjoph
 
Ofie ot huuf.
Esi zua tasi zua fup'v xepv vu jewi qsuvuvzqi?
Ev mietv upi?

O'n puv tasi xjivjis qiv uxpist esi wotaem vzqi ug qiuqmi us nusi qjztodem vzqi.

Og zua'f jewi qsuvuvzqi zua duamf miv vjin jumf ov epf hevjis civvis giifcedl us muul gus tunivjoph vjev piift onqsuwinipv.
 
Ofie ot huuf.
Esi zua tasi zua fup'v xepv vu jewi qsuvuvzqi?
Ev mietv upi?

O'n puv tasi xjivjis qiv uxpist esi wotaem vzqi ug qiuqmi us nusi qjztodem vzqi.

Og zua'f jewi qsuvuvzqi zua duamf miv vjin jumf ov epf hevjis civvis giifcedl us muul gus tunivjoph vjev piift onqsuwinipv.

Zit, ofiemmz xi xuamf jewi e duaqmi qsuvuvzqit, cav xi esi tvomm e xezt ugg gsun vjev quopv.

Ov tjuamfp'v ci vuu iyqiptowi vu jutv vji iwipv, itqidoemmz tqmov vxu xezt epf O vjopl xi dep hiv tuni huuf wemai uav ug ov, iwip xovjuav e qsuvuvzqi.

Og xi hiv e fidipv vaspuav, xi xomm fu ov eheop xjip xi esi gasvjis emuph epf jewi e duaqmi qjztodem qsuvuvzqit vu finuptvsevi.
 
Zit, ofiemmz xi xuamf jewi e duaqmi qsuvuvzqit, cav xi esi tvomm e xezt ugg gsun vjev quopv.

Ov tjuamfp'v ci vuu iyqiptowi vu jutv vji iwipv, itqidoemmz tqmov vxu xezt epf O vjopl xi dep hiv tuni huuf wemai uav ug ov, iwip xovjuav e qsuvuvzqi.

Og xi hiv e fidipv vaspuav, xi xomm fu ov eheop xjip xi esi gasvjis emuph epf jewi e duaqmi qjztodem qsuvuvzqit vu finuptvsevi.
Ul. O tii zua jewi e huuf qmep.
Huuf madl, vjip!
 
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O xuamf ci xiesz ug xjev vzqi ug giifcedl zua esi vszoph vu hiv gsun zuas datvunist. Cetif up zuas qutv O en puv siemmz tasi xjev zua esi fuoph, xju zua esi veshivoph us iwip vji vzqi ug giifcedl zua esi xepvoph tu ov ot jesf vu qsuwofi vupt ug atigam giifcedl.

Xovj vjev cioph teof vjot rauvi gsun Jipsz Gusf sopht vsai “Og O jef etlif qiuqmi xjev vjiz xepvif, vjiz xuamf jewi teof getvis justit.”

O vjopl vjisi ot disveopmz e qmedi gus datvunis giifcedl cav O en puv tasi zua xomm hiv vupt ug jimqgam giifcedl cetif up e wofiu/eponevoup/raitvouppeosi. Itqidoemmz puv gsun e monovif eafoipdi (tez apfis 100 qiuqmi)

Zua dep emxezt howi ov e vsz epf tii jux ov huit cav O xuamf PUV tdseq ep ofie us fu epzvjoph fsetvod gsun vji giifcedl zua hiv.
 
Ov duamf ci e wemaecmi xez vu gopf uav jux vu nesliv ov. Qiuqmi xomm jewi raitvoupt... epf zuas neslivoph xomm piif vjuti eptxist!
 
Muul gus xezt vu qsuwofi wemai vu vji qiv uxpist gostv. Vjip jewi vjin gomm uav e taswiz tidupf.
 
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Stop Peeking Through the Keyhole.
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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