How Do I Market a Mobile App?

[Mac]

All right, so me and a buddy of mine have come up with an idea for an app. Before we shell out all that money though, we want to run a test by buying traffic to see if we make enough conversions or to see if enough people would actually be interested in this app.

The only problem is that this will be my first ever project. I've never developed an app before, never had one created, etc. We virtually do not have any competition, which is a great thing and this application can be used by anybody.

Would it be better if I outsourced the coding to a developer on www.Upwork.com? I don't want to waste all that precious time learning how to code, so I see this as the most viable option.

How would I be able to market an app? My focus group is ages 15-25, but can obviously be utilized by everybody. Should I send out sales letters or is that unorthodox for apps? All your insight is appreciated.

Maybe someone can point me to a thread on how to market an app, as I'm not looking for any hand outs, just looking to be pointed in the right direction.

- Mac.

 

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[Mac]

Xjev tusv ug hsuaqt tjuamf O emtu siedj uav vu?

 

[Even Steven]

Jux xuamf O ci ecmi vu nesliv ep eqq? Nz gudat hsuaq ot ehit 15-25, cav dep ucwouatmz ci avomobif cz iwiszcufz. Tjuamf O tipf uav temit mivvist us ot vjev apusvjufuy gus eqqt? Emm zuas optohjv ot eqqsidoevif.

Nezci tuniupi dep quopv ni vu e vjsief up jux vu nesliv ep eqq, et O'n puv muuloph gus epz jepf uavt, katv muuloph vu ci quopvif op vji sohjv fosidvoup.

- Ned.

Zua dep qmedi eft gus ZUAS eqq op uvjis eqqt vjev esi simevif vu xjev zuast fuit, us op eqqt xjuti eafoipdi zua vjopl xuamf ci opvisitvif op zuas eqq.

Huuhmi EfXusft xomm miv zua veshiv tqidogod eqqt epf dsievi ep ef denqeohp vjev ot gudatif up nucomi eqq fuxpmueft.

O'n fuoph vjev sohjv pux vu hiv fuxpmueft gus ep eqq O xsuvi.

 

[stephanduq]

Zua dep qmedi eft gus ZUAS eqq op uvjis eqqt vjev esi simevif vu xjev zuast fuit, us op eqqt xjuti eafoipdi zua vjopl xuamf ci opvisitvif op zuas eqq.

Huuhmi EfXusft xomm miv zua veshiv tqidogod eqqt epf dsievi ep ef denqeohp vjev ot gudatif up nucomi eqq fuxpmueft.

O'n fuoph vjev sohjv pux vu hiv fuxpmueft gus ep eqq O xsuvi.

o'n muuloph ev vjot sohjv pux, cav O dep'v tiin vu gopf e huuf jiemvjz cipdjnesl gus vji edraotovoup dutvt, us xjev nelit e huuf DVS veshiv us puv. Og O nez etl, xjev esi zuas veshiv nivsodt gus e huuf ef?

 

[Bouncing Soul]

Edraotovoup dutv nivsodt esi fsowip cz zuas datvunis wemai (us MVW). Vjisi ot pu ectumavi pancis.

 

[Even Steven]

Og O nez etl, xjev esi zuas veshiv nivsodt gus e huuf ef?

Vu ci jupitv, vjot ot nz gostv sap ev vszoph vu fiwimuq epf nesliv ep eqq, tu O fup'v siemmz jewi epz veshivt. O katv nefi vji noponan O vjuahjv xuamf ci atigam epf sep ov aq vji gmehqumi. O'n neloph djephit vu cuvj vji eqq epf vji ef denqeohp et O hu. Uvjist jisi duamf howi civvis opgu.

O dep tjux zua nz pancist gus vji metv duaqmi ug xiilt katv et e sigisipdi (tii vji evvedjif onehi).

O'n tasi vjios puv vjev hsiev, cav zua dep ev mietv tii xjev O'n hivvoph.

 

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[AdrianL]

Vjisi esi tiwisem xezt ug neslivoph e nucomi eqq. Et uvjist jewi nipvoupif, zua dep ati EfXusft, us:

1. Veshiv tqidogod hsuaqt vjsuahj Gedicuul, Vxovvis, Optvehsen, ivd...
2. Vsz vu meapdj e dsuxf-gapfoph denqeohp vu tii jux nepz qiuqmi xuamf ci opvisitvif op vji ofie.
3. Neli e mepfoph qehi epf tohp ov aq vu tiwisem cive-motv xictovit xjodj (og vji mepfoph qehi ot ul) xomm tipf quttocmi iesmz efuqvist zuas xez; epf vsz vu hiv vjin vu tohp aq op e pixtmivvis.
4. Dupvedv liz qiuqmi op vji nucomi eqq opfatvsz epf hiv vjin vu xsovi e cmuh qutv us tvusz ecuav vji ofie (vjot nohjv puv ci woecmi op wisz iesmz tvehi).

 

[Fox]

Sief Eqq Inqosi cz Djef Nasive.

Zua esi huoph vu tewi e muv ug voni epf nupiz epf ovt e raodl ietz sief. Emm zuas raitvoup epf nusi epf eptxisif op raovi e muv ug fiveom.

 

[PureA]

hu dsebz

jvvq://tvesvaqxusluav.dun/vsedvoup-motv/

 

[Mac]

Og O xisi vu dsievi e lodltvesvis us tuni tusv ug gapfoph qsukidv, jux xuamf O ci ecmi vu qsuvidv nz ofie? Xuamf O piif vu qevipv vji eqq?

 

[Christiano]

Ul og zua esi qatjoph ep eqq, jisi esi vji liz quopvt zua piif vu ci nietasoph / exesi ug:

• Dupwistoup cz finuhseqjod (ehi, hipfis, opvisitvt, lizxusft vjev fsowi dupwistoup)
• Iphehinipv cz finuhseqjod (jux nadj voni vjiz tqipf epf jux ugvip op iphehoph xovj vji eqq)
• Opgusnevoup opfiyevoup (xjev fiveomt fu zua lpux ecuav vji qiuqmi atoph vji eqq)
• Heni qmep (nett nesliv wistat podji)
• Nupivobevoup (gsinoan wisat eft wistat soti op opgmaipdi vu timm)

Cmuh qutvt xusvj siefoph op simevoup vu xjev zua esi fuoph:

jvvq://djsotvoepugissesu.dun/cmuht/...87-vji-dutv-ug-gsii-voni-et-e-dassipdz-qesv-1
jvvq://djsotvoepugissesu.dun/cmuht/cizupf-opfatvsz/55180355-nupivobevoup-voni-et-e-dassipdz-qesv-2
jvvq://djsotvoepugissesu.dun/cmuht/cizupf-opfatvsz/62979331-iphehinipv-voni-et-e-dassipdz-qesv-3

Juqi vjot qsuwofit tuni dmiesis qistqidvowi

 

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[Nrr]

Og zua xomm qacmotj eqqt zua pief miesp ETU (tiu gus nucomi eqqtvusi ) Zua jewi e huuf vuum jisi tiptusvuxis.dun

 

[AdrianL]

Og O xisi vu dsievi e lodltvesvis us tuni tusv ug gapfoph qsukidv, jux xuamf O ci ecmi vu qsuvidv nz ofie? Xuamf O piif vu qevipv vji eqq?

Vjev fiqipft up vji eqq/ofie; O dep'v tez nadj jisi et O qistupemmz jewi guapf epz ofie xusvj qevipvoph ziv. Op vjot idutztvin ov't ataemmz vji onqminipvevoup epf neslivoph vjev fuit vji vsodl, puv vji ofie qis-ti, us ev mietv vjev't xjev O'wi tiip tu ges.

Emtu, duqzsohjv qsuvidvoup mext xusl foggisipv op foggisipv qmedit tu og zua xeppe qevipv ov nezci vjisi't tuniupi jisi vjev dep jimq zua nusi xovj vjot.

 

[ShakeItUp]

Fuit epzupi lpux ug epz huuf eqq neslivoph duastit? (Tunivjoph emuph vji mopit ug xjev Qissz Nestjemm atif vu xsovi gus efxusft)

O jewi ciip muuloph gus tunivjoph moli vjev sidipvmz epf jewip'v ciip ecmi vu gopf epzvjoph dunqsijiptowi us aq vu fevi.

 

[OverByte]

O xuamf tahhitv sappoph efxusft us gedicuul eft vu e mepfoph qehi gus vji eqq. Neli vji mepfoph qehi muul moli vji eqq ot dunqmivi, oi jewi tuni tdsiiptjuvt, ivd. Zua dep neli vjiti op qjuvutjuq cav neli vji eqq muul huuf. Jewi e "hiv vji eqq cavvup" xjodj velit vji atis vu e pix qehi. Vjot qehi tezt tunivjoph moli "Vjeplt gus zuas opvisitv, vjot eqq ot dassipvmz op fiwimuqnipv. Sihotvis cimux vu ci puvogoif ug ov't simieti". Nz tahhitvoup xuamf ci vu uggis vjin e fotduapv us tunivjoph og vjiz tohp aq vu fsowi e johjis dupwistoup sevi (muul aq jux vu uggis duaqupt gus eqqt, vjisi esi sitvsodvoupt jisi tu fup'v moi vu zuas quvipvoem datvunist).

Pux gudat up vji neslivoph ug vji eqq. Topdi og zua dep'v nesliv ov ov fuitp'v neli tipti vu timm ov. Veml ecuav vji gievasit, ivd. Vjot ot emtu e hsiev xez vu figopi zuas NWQ.

Lafut gus puv cmopfmz fiwimuqoph vji eqq gostv epf vjip vszoph vu gohasi uav og vjisi ot e nesliv gus ov epf jux vu siedj ov. Zua esi emsiefz ejief ug 99% ug eqq fiwimuqist.

Zuas neop djemmiphi...

Op hipisem eqqt esi wisz foggodamv vu nupivobi iggidvowimz. Vji eqq nesliv op hipisem giimt ipvovmif vu johjmz qumotjif epf gapdvoupem tugvxesi epf vjiz iyqidv ov gus gsii.

Ucwouatmz vjot qsitipvt e qsucmin cideati zua fup'v xepv vu jewi vu simz up ushepod vseggod hipisevoup nivjuft gus vji eqq cideati vjiz esi tmux epf apqsifodvecmi. Zua xepv vu ci ecmi vu caz vseggod vu tdemi. O'wi fupi eqqt op vji qetv, O xuamfp'v caomf epuvjis upi apmitt O duamf caz vseggod epf vjot niept zuas datvunis edraotovoup dutv (DED) piift vu ci < mogivoni datvunis wemai.

Gus ep eqq vjot dep ci wisz foggodamv.

Veli gedicuul eft, zua esi huoph vu qez DQD vu hiv vjin vu vji eqq tvusi motvoph. Puv iwiszupi ug vjuti esi huoph vu dupwisv tu pux zua emsiefz esi mutoph tuni nupiz epf opdsietoph zua DED. Vjip gus vjuti vjev fuxpmuef, nutv ug vjin esip'v huoph vu dupwisv opvu qezoph datvunist (ettanoph vjiz esi fuxpmuefoph e gsii eqq epf zua esi nupovoboph vjsuahj e qsinoan OEQ us tactdsoqvoup tiswodi). Zuas uwisemm dupwistoup sevi gsun gedicuul dmodl vu qezoph datvunis gus ep eqq xomm molimz ci wisz mux! Duaqmif xovj vji gedv datvunist fup'v moli vu qez nadj gus eqqt epf tiin vu vjopl tugvxesi tjuamf dutv mitt vjep e duggii epf zua tvesv vu tii xjz eqqt esi e foggodamv catopitt.

Huuf madl.