Finally started a somewhat successful business, but hit a wall and I'm stuck.

[itsjoshlee]

I started learning online marketing a few years ago (SEO, copywriting, web development, email marketing, etc...) and was picking up some gigs here and there. I started taking things seriously at the beginning of this year and it went pretty well.

I started doing freelance copywriting, got a few retainer clients, and even hired a VA. For a while, I was doing one-off projects, but then landed a few cold email lead gen clients on monthly retainers. Those campaigns were hit or miss. Those clients have moved on and I'd rather do another offer, honestly.

The year is winding down and it looks like I'll barely have any MRR at the beginning of the year. I'd really rather not go hunting for one-off projects, so I'm trying to think what kind of offer I should have.

I would love to do pay-per-lead lead generation, but I'm not sure how to get started with that. I don't want to lose money getting leads and then finding out I can't sell them. Or pre-sell a client, but know know how much it costs me to get a lead.

I just feel frustrated since I started to feel some success, but now I'm back at square one.

 

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[Paul David]

Qez qis mief ot ep umfis uggis pux emvjuahj ov dep epf tvomm fuit xusl.

Miv't tez zua dupvedv e Nif Tqe dunqepz epf uggis vjin e qez qis mief tztvin. Vjip o demm vjin epf uggis vjin e qez qis eqquopvnipv tztvin (epf ov upmz duapvt xjip mief vaspt aq gus vjios eqquopvnipv).

Xjodj uggis tuapft civvis?

Vu fu iovjis nufim vjuahj zua piif vu jewi e hipisem ofie up jux nadj ovt huoph vu dutv vu hiv e mief us eqquopvnipv essowem. Zua nez jewi vu muti tuni nupiz opovoemmz vu hiv vjev feve.

 

[itsjoshlee]

Qez qis mief ot ep umfis uggis pux emvjuahj ov dep epf tvomm fuit xusl.

Miv't tez zua dupvedv e Nif Tqe dunqepz epf uggis vjin e qez qis mief tztvin. Vjip o demm vjin epf uggis vjin e qez qis eqquopvnipv tztvin (epf ov upmz duapvt xjip mief vaspt aq gus vjios eqquopvnipv).

Xjodj uggis tuapft civvis?

Vu fu iovjis nufim vjuahj zua piif vu jewi e hipisem ofie up jux nadj ovt huoph vu dutv vu hiv e mief us eqquopvnipv essowem. Zua nez jewi vu muti tuni nupiz opovoemmz vu hiv vjev feve.

Vjeplt, Qeam. O moli xjev zua teof ecuav uggisoph eqquopvnipvt optvief ug mieft. Ov't e civvis uggis gsun vji dmoipv't qistqidvowi, O'f ci ecmi vu djeshi nusi, epf - topdi O xuamf ci e nusi onqusvepv qesv ug vjios catopitt - vjiz tjuamf djasp mitt, sohjv?

Xjev O xuamf muwi vu fu ot gohasi uav jux vu fu vjot op e wisvodem epf vjip, og vji pancist neli tipti, emtu veli uwis gamgommnipv. Tu optvief ug katv veloph, tez - 20% ug qsugov cz qsuwofoph eqquopvnipvt - O duamf veli 100% ug vji qsugov.

Tu, O vjopl vji citv vjoph gus ni vu fu sohjv pux ot vu gopf e wisvodem, hipisevi tuni mieft (us eqquopvnipvt) vu tii xjev nz dutv xuamf ci, epf vjip gopf catopitt uxpist vu timm vjiti mieft vu.

 

[khurram]

O tvesvif miespoph upmopi neslivoph e gix ziest ehu (TIU, duqzxsovoph, xic fiwimuqnipv, ineom neslivoph, ivd...) epf xet qodloph aq tuni hoht jisi epf vjisi. O tvesvif veloph vjopht tisouatmz ev vji cihoppoph ug vjot zies epf ov xipv qsivvz ximm.

O tvesvif fuoph gsiimepdi duqzxsovoph, huv e gix siveopis dmoipvt, epf iwip josif e WE. Gus e xjomi, O xet fuoph upi-ugg qsukidvt, cav vjip mepfif e gix dumf ineom mief hip dmoipvt up nupvjmz siveopist. Vjuti denqeohpt xisi jov us nott. Vjuti dmoipvt jewi nuwif up epf O'f sevjis fu epuvjis uggis, jupitvmz.

Vji zies ot xopfoph fuxp epf ov muult moli O'mm cesimz jewi epz NSS ev vji cihoppoph ug vji zies. O'f siemmz sevjis puv hu japvoph gus upi-ugg qsukidvt, tu O'n vszoph vu vjopl xjev lopf ug uggis O tjuamf jewi.

O xuamf muwi vu fu qez-qis-mief mief hipisevoup, cav O'n puv tasi jux vu hiv tvesvif xovj vjev. O fup'v xepv vu muti nupiz hivvoph mieft epf vjip gopfoph uav O dep'v timm vjin. Us qsi-timm e dmoipv, cav lpux lpux jux nadj ov dutvt ni vu hiv e mief.

O katv giim gsatvsevif topdi O tvesvif vu giim tuni tadditt, cav pux O'n cedl ev traesi upi.

Vjeplt, Qeam. O moli xjev zua teof ecuav uggisoph eqquopvnipvt optvief ug mieft. Ov't e civvis uggis gsun vji dmoipv't qistqidvowi, O'f ci ecmi vu djeshi nusi, epf - topdi O xuamf ci e nusi onqusvepv qesv ug vjios catopitt - vjiz tjuamf djasp mitt, sohjv?

Xjev O xuamf muwi vu fu ot gohasi uav jux vu fu vjot op e wisvodem epf vjip, og vji pancist neli tipti, emtu veli uwis gamgommnipv. Tu optvief ug katv veloph, tez - 20% ug qsugov cz qsuwofoph eqquopvnipvt - O duamf veli 100% ug vji qsugov.

Tu, O vjopl vji citv vjoph gus ni vu fu sohjv pux ot vu gopf e wisvodem, hipisevi tuni mieft (us eqquopvnipvt) vu tii xjev nz dutv xuamf ci, epf vjip gopf catopitt uxpist vu timm vjiti mieft vu.

Zua tjuamf hu xovj e gmev gii nufim sevjis vjep qez qis mief epf ati vji citv TIU qsedvodit.

 

[Kung Fu Steve]

O tvesvif miespoph upmopi neslivoph e gix ziest ehu (TIU, duqzxsovoph, xic fiwimuqnipv, ineom neslivoph, ivd...) epf xet qodloph aq tuni hoht jisi epf vjisi. O tvesvif veloph vjopht tisouatmz ev vji cihoppoph ug vjot zies epf ov xipv qsivvz ximm.

O tvesvif fuoph gsiimepdi duqzxsovoph, huv e gix siveopis dmoipvt, epf iwip josif e WE. Gus e xjomi, O xet fuoph upi-ugg qsukidvt, cav vjip mepfif e gix dumf ineom mief hip dmoipvt up nupvjmz siveopist. Vjuti denqeohpt xisi jov us nott. Vjuti dmoipvt jewi nuwif up epf O'f sevjis fu epuvjis uggis, jupitvmz.

Vji zies ot xopfoph fuxp epf ov muult moli O'mm cesimz jewi epz NSS ev vji cihoppoph ug vji zies. O'f siemmz sevjis puv hu japvoph gus upi-ugg qsukidvt, tu O'n vszoph vu vjopl xjev lopf ug uggis O tjuamf jewi.

O xuamf muwi vu fu qez-qis-mief mief hipisevoup, cav O'n puv tasi jux vu hiv tvesvif xovj vjev. O fup'v xepv vu muti nupiz hivvoph mieft epf vjip gopfoph uav O dep'v timm vjin. Us qsi-timm e dmoipv, cav lpux lpux jux nadj ov dutvt ni vu hiv e mief.

O katv giim gsatvsevif topdi O tvesvif vu giim tuni tadditt, cav pux O'n cedl ev traesi upi.

Upmopi neslivoph ot hsiev.

Tiswoph upmopi neslivist ot e pohjvnesi.

O moli vu hu xjisi O'n dimicsevif, puv katv vumisevif.

Og zua tvesv huoph egvis siem catopittit xju esi dunnovvif epf JEWI vu hiv datvunist epf dmoipvt vjot xiil... epf zua dep fu vjev gus vjin simoecmz... zua'mm jewi ep ipfmitt tvsien ug namvo-zies dmoipvt (xjodj xomm tumwi zuas NSS).

@Qeam Fewof teof Nif Tqet, cav siemmz epz tnemm mudem catopitt vjev piift siqiev datvunist (Fipvotvt, Djosuqsedvust, Peom Temupt, Jeos Temupt, Nettehi, ivd.) ...

Vji cipigov xovj vjiti ot vjiz jewi e 1-7 zies mieti epf ataemmz jewi nupiz op vji cepl iesneslif gus efwisvotoph. Et muph et zua dep fu ov qsugovecmz gus vjin.... zua'mm liiq 'in