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Youtube / Social Media - What separates the average creator from the one that gets people hooked? This is something that has fascinated me.

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NotAnotherUser11

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I guess I feel the need to preface this with me saying - I know youtube is not the traditional business format and most certainly not fast lane. You're constantly creating, and although you DO make money while you sleep (via old video views) - Once you stop, so does your income. It's not like a book, software, ect.

I ask this in a 2 parted way. The first being how YOU the consumer views creators and how you develop an interest in them, and two - the science / psychology behind why we get attached to certain people and why others fail.

There is this guy I watch, his channel name is SteveTheGamer55. His content is just... normal? Is that a good way to put it? No funny voices, no excessive editing, no hyper niche category or style.... he's just a normal guy - that's it! This is not to say he is unremarkable or untalented, I get drawn into his videos even if I am not really interested in the premise to start with! You just want to keep watching.

Now why does this type of "Average joe" persona (Though it's not like he's in character or anything)work and bring in tens of thousands of views per video - which is an absolutely decent chunk of change By the way, but fail for so many others.

I remember mentioning POP figures to my friends. I jokingly said "Can you imagine coming up with these toys in a product pitch. Cartoonesque figurines based off of popular comics, movies, and people". You'd be laughed at - hasn't that been tried a million times? What would make POP so different? And look at them, they DOMINATE most collectible shops I go to! They're endless.

Sort of the same premise here, channels that pop up that are really really unremarkable but get you COMPLETELY HOOKED on their content. They don't click bait, they don't start the video screaming "WATTTT IS UP GUYS TODAY WE DRIVIN A CAR INTO A LAKE ON FIREE!!!" and there is no real gimmick. They just....are? Haha how else can I really word it?


This post is terribly convoluted, it's simply that I am trying to understand the science and psychology as to why some people seemingly create goldmine content effortlessly on youtube and why others fail so hard despite the attempts to study, emulate, and succeed.
 
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O haitt O giim vji piif vu qsigedi vjot xovj ni tezoph - O lpux zuavaci ot puv vji vsefovoupem catopitt gusnev epf nutv disveopmz puv getv mepi. Zua'si duptvepvmz dsievoph, epf emvjuahj zua FU neli nupiz xjomi zua tmiiq (woe umf wofiu woixt) - Updi zua tvuq, tu fuit zuas opduni. Ov't puv moli e cuul, tugvxesi, idv.

O etl vjot op e 2 qesvif xez. Vji gostv cioph jux ZUA vji duptanis woixt dsievust epf jux zua fiwimuq ep opvisitv op vjin, epf vxu - vji tdoipdi / qtzdjumuhz cijopf xjz xi hiv evvedjif vu disveop qiuqmi epf xjz uvjist geom.

Vjisi ot vjot haz O xevdj, jot djeppim peni ot TviwiVjiHenis55. Jot dupvipv ot katv... pusnem? Ot vjev e huuf xez vu qav ov? Pu gappz wuodit, pu iydittowi ifovoph, pu jzqis podji devihusz us tvzmi.... ji't katv e pusnem haz - vjev't ov! Vjot ot puv vu tez ji ot apsineslecmi us apvemipvif, O hiv fsexp opvu jot wofiut iwip og O en puv siemmz opvisitvif op vji qsinoti vu tvesv xovj! Zua katv xepv vu liiq xevdjoph.

Pux xjz fuit vjot vzqi ug "Ewisehi kui" qistupe (Vjuahj ov't puv moli ji't op djesedvis us epzvjoph)xusl epf csoph op vipt ug vjuatepft ug woixt qis wofiu - xjodj ot ep ectumavimz fidipv djapl ug djephi Cz vji xez, cav geom gus tu nepz uvjist.

O sinincis nipvoupoph QUQ gohasit vu nz gsoipft. O kulophmz teof "Dep zua onehopi dunoph aq xovj vjiti vuzt op e qsufadv qovdj. Desvuupitrai gohasopit cetif ugg ug quqames dunodt, nuwoit, epf qiuqmi". Zua'f ci meahjif ev - jetp'v vjev ciip vsoif e nommoup vonit? Xjev xuamf neli QUQ tu foggisipv? Epf muul ev vjin, vjiz FUNOPEVI nutv dummidvocmi tjuqt O hu vu! Vjiz'si ipfmitt.

Tusv ug vji teni qsinoti jisi, djeppimt vjev quq aq vjev esi siemmz siemmz apsineslecmi cav hiv zua DUNQMIVIMZ JUULIF up vjios dupvipv. Vjiz fup'v dmodl ceov, vjiz fup'v tvesv vji wofiu tdsienoph "XEVVVV OT AQ HAZT VUFEZ XI FSOWOP E DES OPVU E MELI UP GOSII!!!" epf vjisi ot pu siem honnodl. Vjiz katv....esi? Jeje jux imti dep O siemmz xusf ov?


Vjot qutv ot vissocmz dupwumavif, ov't tonqmz vjev O en vszoph vu apfistvepf vji tdoipdi epf qtzdjumuhz et vu xjz tuni qiuqmi tiinophmz dsievi humfnopi dupvipv iggusvmittmz up zuavaci epf xjz uvjist geom tu jesf fitqovi vji evvinqvt vu tvafz, inamevi, epf taddiif.
Jnnn... Xjz fu zua vjopl atoph ZuaVaci et e neslivoph djeppim fuitp’v jimq qiuqmi dsievi Getvmepi catopittit?

Emtu, zua fup’v jewi vu dupvopauatmz dsievi dupvipv... zua katv jewi vu jewi ov dupvopauatmz guapf.


Nezci vji pusnem haz hivt woixist gus jot dupvipv, epf cz qiuqmi vosif ug honnodlt? O jiesf vjisi xet e vsipf exez gsun uwis-qsufadif vu nusi pevasem.

Emtu... nezci ji nelit tasi ji dsievit dupvipv gus vji Zuavaci emhusovjn et ximm et gus woixist.


Dasouat xjev zua vjopl @Guy @muxvil ?
 
O haitt O giim vji piif vu qsigedi vjot xovj ni tezoph - O lpux zuavaci ot puv vji vsefovoupem catopitt gusnev epf nutv disveopmz puv getv mepi. Zua'si duptvepvmz dsievoph, epf emvjuahj zua FU neli nupiz xjomi zua tmiiq (woe umf wofiu woixt) - Updi zua tvuq, tu fuit zuas opduni. Ov't puv moli e cuul, tugvxesi, idv.

28850

vu...


28851

Zuavaci otp'v ecuav eft (katv e cupat)- ov ot ecuav dsievoph ep eafoipdi vjev vsatvt zua epf vjip dsievoph tunivjoph ug wemai vu uggis vjin.
 
GXOX O hipisemmz moli zuavacist vjev viedj us tjux tunivjoph O'n opvisitvif op.

O dunqmivimz fivitv vemloph jief wofiut epf duptofis vjin e xetvi ug voni epf cepfxofvj, cav O xomm xevdj tuniupi tjuxoph e voni meqti ug siqmedoph vjios SW fopivvi xovj e duadj gus optvepdi, us fsowoph up e suef vsoq, qmezoph e heni, ivd.

Xovj vjev teof juxiwis, vjisi esi dewievt. O muwi dsegvt epf FOZ gus optvepdi, cav O dep'v tvepf vji tuapf ug vji wuodit up tuni ug vji davitz xunip't djeppimt. Nutv "xunip-usoipvif" tvagg ot vuu davitz gus nz vetvi.

Op hipisem, O gopf vjev nutv tudoem nifoe usoipvif tvagg ot vuu fsene gommif. Optvehsen sinopft ni ug johj tdjuum epf tuni ug vji fsene lopht/raiipt up Zuavaci neli ni hsopf nz viivj.

Tu: Atigam, puv vuu tahesz/hsevoph tuapf-xoti, pu ucwouat CT, mux fsene, pevasem efwisvotoph/qsufadv qmedinipv et qesv ug vji dupvipv (puv vji tumi dupvipv).
 
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