What words to use when trying to Sell Products Online?

[Zorro]

<div class="bbWrapper">I am looking for the best ways on how to describe <br /> your products when selling on ebay,craigslist,...<br /> <br /> Example: You have laxative pills and want to sell them online<br /> <br /> What words should you use in the Article Description **Laxative Pills for Sale only 4,99**<br /> <br /> How to construct the Headline ,which special characters should be used !**<br /> How to adress the cutomer? *BUY NOW*<br /> <br /> General Construction of the sentence,...<br /> and so on<br /> <br /> How to make your offers visual appeal reach perfection<br /> and make the customers eyes orgasm?</div>

 

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[Bigguns50]

<div class="bbWrapper">There is a LOT to your question. I suggest reading &quot;Cashvertising&quot;. I got a LOT out of it !</div>

 

[zoomzoom]

<div class="bbWrapper">When selling online or offline, the first thing you need to do is take the time to get to know and truly understand your market...<br /> <br /> What are their desires, needs and fears? <br /> <br /> People are motivated by their fear of loss or the pleasure they&#039;ll gain, what will your product do for them? In your example, your market doesn&#039;t want to buy a laxative pill they want the benefit that the pill will give them... determine what that is.<br /> <br /> So your goal before starting your ad or article is to know what makes them tick, want do they really want? The standard analogy in persuasion is that people don&#039;t buy a drill because they want a drill, they want the hole that the drill will make. <br /> <br /> Next, make a list of all the features of your product and next to each feature write down the benefit of each one.<br /> <br /> Now that you know your market and your what your product can do for them, you can create your ad. The formula will be; identify the problem, open the wound, rub salt in it and then offer YOUR solution, show the benefits that you identified in the previous step and then make your offer.<br /> <br /> For your headline, you might get more mileage out of your headline by getting attention with words rather than gimmicky special characters. They are only thinking &quot;whats in it for me&quot; so make your headline self serving... &quot;How to BENEFIT, BENEFIT, BENEFIT&quot; <br /> <br /> Finally, every market is different, what converts well in one market may be an epic fail in another... the rule in advertising is &quot;always be testing&quot;<br /> <br /> Good luck to you and yes, do buy yourself a copy of Cashvertising also Robert Cialdini&#039;s, Influence and John Caples, Test Advertising Methods</div>

 

[DeletedUser2]

<div class="bbWrapper">study copywriting. its the science of exactly this</div>

 

[dochustle]

<div class="bbWrapper">Exactly ... study copywriting. Specifically, direct market copywriting. Spend a few weeks handwriting out some classic sales letters. <br /> <br /> Once you get a few customers, speak directly with them and try to use the words they are using to describe your product, their fears about it and what they value most. <br /> <br /> Here&#039;s a quick headline formula: Time frame of benefit + Benefit + Address Fear <br /> <br /> &quot;Hot pizza delivered to your door in 30 minutes or less&quot; <br /> <br /> Hot pizza/delivered to your door is the benefit or end result, 30 minutes or less addresses the fear of slow pizza delivery and the time frame all together.</div>