Very interesting and insightful breakdown in the link below. I still like to think that an iPad hooked up on the headrest showing hyper location (nearby restaurant menus and reviews etc) would be of value to the passenger. Any other interesting ideas around this area?
http://andrewchen.co/this-is-what-f...ght-look-like-mockups-economics-and-analysis/
http://andrewchen.co/this-is-what-f...ght-look-like-mockups-economics-and-analysis/
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