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What Digital Marketing Really Looks Like In 2015

Marketing, social media, advertising

Silverhawk851

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Know an industry that grows faster than the internet?
Sometimes I think I do, then I come across things like this.

Just a few years, I was amazed when I saw this graphic and posted it immediately.
This is what the digital marketing landscape mostly looked like a few years ago:

mediabuying.jpg

And in a few short months, it now it kind of looks like this:

marketing_technology_jan2015.png


Yes that's potentially millions of $ worth of tools
sitting right there, staring back at you :)

I'm already scouring through with my trusty Zoom tool,
I suggest you guys do the same and get digging :)

Again, no action = no results.
No cooking = no meal.
Make it happen!

Happy hustlin' boys and girls.

Source:
http://chiefmartec.com/2015/01/marketing-technology-landscape-supergraphic-2015/
 
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Tyler Ellison

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It's actually quite easy to get overwhelmed with the all the tools and resources, with more being added every day.

I'm a fan of keeping things as simple as possible. Since I'm in the business of paid advertising, I could have chosen lots of different tools to use, but ultimately went with Voluum and one other click-tracking program that work together and allow me to do everything I need to.

Are you a fan of using a lot of specialized tools and applications for the increased quality or do you prefer more of an all-in-one solution like me even if it might be a little more difficult to learn to use?
 

Ronnie Bryan

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Overwhelming, considering everything I learned about digital marketing came from, what I read from Kate buck Jr, or saw in webinars from My Lead System pro.
 

JaxAttacks

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Overwhelming, considering everything I learned about digital marketing came from, what I read from Kate buck Jr, or saw in webinars from My Lead System pro.
Holy cow! This is overwhelming. Really cool, but a lot to take in!
 
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Silverhawk851

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Are you a fan of using a lot of specialized tools and applications for the increased quality or do you prefer more of an all-in-one solution like me even if it might be a little more difficult to learn to use?

I agree, just cause there are a million tools,
doesn't mean you have to use them all.

The goal is to provide value and make the sale,
and use whatever tool to help expedite that process.

For example, I found a whole bunch of new traffic sources
I wouldn't have if I didn't come across this.

Some may be profitable and bring me 100-500% ROI.

I found some that I can plug into my backend to bring in another 100% ROI passively.

It's all about what you're looking for.
So make sure to have something to look for :) Lol
 
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eekern

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this is really how it looks for 80%:

Starter: facebook ads -> leadpages / MailCheat(Chimp) -> wordpress -> paypal

Experienced: facebook ads -> leadpages / MailCheat(Chimp) -> wordpress -> gotomeeting -> clickfunnel -> paypal

Expert: facebook ads + banner ads + JV + marketplaces -> leadpages / MailCheat(Chimp) -> wordpress -> sosial giveaways-> gotomeeting -> clickfunnel -> paypal
 
Last edited:

Kevin Peter

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How do we master all of the tools? Any interview you go, they expect us to know more than what our resume has! Most of the tools are license based and are not affordable to individuals. I sometimes really get into depression when a tool is required to be mastered before attending the next interview.
 

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