Cheshire Cat
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Just few months ago i was wondering where to start my entrepreneur adventure and since i have no experience and no money i decided to start from something i didn't have to invest money in. I started an experiment with a t-shirt shop. I know maybe i cannot make a lot of money with it but eventually i will learn something about how to rank internet sites, how to use social networks and so on and i can use this experience later on with a site that offer a service.
Anyway there are people that with this business integrate their income.
Before starting i realized that this market is overcrowded and the chances to emerge are thin, that the range of prices are really wide from $6 to infinite, that the tees we find online are bought more from men than from women. I wanted my tees to have some originality and i want to attract women attracted by fashion. I started with zazzle that i see ranks well with google. I made some t-shirts and then i started to post my links in the net. I posted to craiglist, to polyvore (a site about fashion and shopping), this next, and others. I make a facebook page, a twitter page, a myspace page, my own page, i found a name, a slogan, even a model and a photoshoot and started to ask friendship to what i thought was my target market.
In facebook i identified groups related to shops with my range price, groups about magazines for women and i tried to attract the market of vintage that i understand it's a big market on the net with vintage inspired tees.The problem is i have positive comments sometimes, i obtain their friendship but these people don't buy. Since now i sold only one tee. Maybe i wrongly detected the target market. So the question is: what did i do wrong?
The site has been running only for 5 months, should i wait and keep posting links in internet?
What can i do more?
I tried with offers like free shipping, 20% discount but they don't buy.
Should i make some marketing in real world?
Should i end the experiment or bring it to another level like find a wholesaler that prints my tees and try to sell them to shops?
What i see that almost every kind of tee is sold in shops and people even pays big money just for a cotton tee with just words written on, so maybe is worth trying.
What do you think? Thanks for your attention!
Anyway there are people that with this business integrate their income.
Before starting i realized that this market is overcrowded and the chances to emerge are thin, that the range of prices are really wide from $6 to infinite, that the tees we find online are bought more from men than from women. I wanted my tees to have some originality and i want to attract women attracted by fashion. I started with zazzle that i see ranks well with google. I made some t-shirts and then i started to post my links in the net. I posted to craiglist, to polyvore (a site about fashion and shopping), this next, and others. I make a facebook page, a twitter page, a myspace page, my own page, i found a name, a slogan, even a model and a photoshoot and started to ask friendship to what i thought was my target market.
In facebook i identified groups related to shops with my range price, groups about magazines for women and i tried to attract the market of vintage that i understand it's a big market on the net with vintage inspired tees.The problem is i have positive comments sometimes, i obtain their friendship but these people don't buy. Since now i sold only one tee. Maybe i wrongly detected the target market. So the question is: what did i do wrong?
The site has been running only for 5 months, should i wait and keep posting links in internet?
What can i do more?
I tried with offers like free shipping, 20% discount but they don't buy.
Should i make some marketing in real world?
Should i end the experiment or bring it to another level like find a wholesaler that prints my tees and try to sell them to shops?
What i see that almost every kind of tee is sold in shops and people even pays big money just for a cotton tee with just words written on, so maybe is worth trying.
What do you think? Thanks for your attention!
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