Do you think this is an excellent business strategy or an outdated approach?
This company has been around almost 40 years and makes millions yearly.
This is there sales process:
They spend millions in advertising with no pricing and the CTA bribe call for a brochure
The market is huge so the leads call in requesting a brochure. The company employs salespeople that are supposed to convert that lead into a sale in a one-call close.
Not only that, but the product is priced at about twice as much as the nearest competitor.
Needless to say, the employee turnover rate is ridiculous.
What’s your opinion?
Solid business strategy or no?
This company has been around almost 40 years and makes millions yearly.
This is there sales process:
They spend millions in advertising with no pricing and the CTA bribe call for a brochure
The market is huge so the leads call in requesting a brochure. The company employs salespeople that are supposed to convert that lead into a sale in a one-call close.
Not only that, but the product is priced at about twice as much as the nearest competitor.
Needless to say, the employee turnover rate is ridiculous.
What’s your opinion?
Solid business strategy or no?
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Access Restricted: Unlock 1,000,000+ Posts
Stop Peeking Through the Keyhole.
Open the Door.
You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.
- Active Daily: Life-changing content posted dozens of times every day. No dead threads.
- MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
- Vetted Network: Connect with founders scaling to 7 and 8 figures.
- Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."— User Richard Peck
"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?
