This is my second of two tread posts (the first being: https://www.thefastlaneforum.com/your-goals-your-fastlane-plan/45379-thread-post-1-price-point-advice.html#post270233) as it relates to my product. I have been posting recently regarding certain aspects of my business and have gotten some very thorough, thought provoking feedback. That said, I have not painted a full picture as to what my product is and how it works. So I would like to give you all a brief summary and then get your feedback on two key areas with the first one being price point.
My product is selling interviews. I have created a system where you only need five interviews to hire for any job. How this is accomplished is by putting jobs into five organizational hierarchical levels: Entry Level, Professional Level, Supervisor Level, Senior Manager Level and Executive Level. Through the types of questions and format I have developed for each interview, you can tailor each interview for the millions of jobs within each of those levels. Don’t worry this is not my sales pitch to the public but it is just a brief explanation for this post. J
Along with the five interviews, the buyer will also get my 80 page guide book that teaches them in 9 simple steps how to interview effectively so that they get the right hire. Finally as a bonus they will receive a reference interview to conduct proper reference checks.
The target audience is small businesses that do not have the resources and/or skills or knowledge to hire effectively. As we all know a bad hiring decision can be devastating financially. By following my process for interviews, as if you were following a recipe for making a cake, the small business will greatly reduce their risk of making a terrible hiring decision.
So….I am a month out from launching my website to sell this and all transactions were going to go through Clickbank. Through my research affiliate marketing looks like a great way to get my product out to the masses. However, someone pointed out that Click bank really just targets consumers with consumer type guides (i.e. fitness guides etc.). My product is business to business. Is Clickbank the best option or should I be looking elsewhere? As I said in my previous post I am planning on selling this for $47. My goal as with anyone trying to sell something is generating volume in sales. Clickbank seems like a good option to get my product marketed.
Thoughts?
My product is selling interviews. I have created a system where you only need five interviews to hire for any job. How this is accomplished is by putting jobs into five organizational hierarchical levels: Entry Level, Professional Level, Supervisor Level, Senior Manager Level and Executive Level. Through the types of questions and format I have developed for each interview, you can tailor each interview for the millions of jobs within each of those levels. Don’t worry this is not my sales pitch to the public but it is just a brief explanation for this post. J
Along with the five interviews, the buyer will also get my 80 page guide book that teaches them in 9 simple steps how to interview effectively so that they get the right hire. Finally as a bonus they will receive a reference interview to conduct proper reference checks.
The target audience is small businesses that do not have the resources and/or skills or knowledge to hire effectively. As we all know a bad hiring decision can be devastating financially. By following my process for interviews, as if you were following a recipe for making a cake, the small business will greatly reduce their risk of making a terrible hiring decision.
So….I am a month out from launching my website to sell this and all transactions were going to go through Clickbank. Through my research affiliate marketing looks like a great way to get my product out to the masses. However, someone pointed out that Click bank really just targets consumers with consumer type guides (i.e. fitness guides etc.). My product is business to business. Is Clickbank the best option or should I be looking elsewhere? As I said in my previous post I am planning on selling this for $47. My goal as with anyone trying to sell something is generating volume in sales. Clickbank seems like a good option to get my product marketed.
Thoughts?
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