Ravens_Shadow
THE TRUTH IS OUT THERE
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I had a call with a long-time friend from the forum yesterday and we both have this feeling that I'll call the Entrepreneurial Blur. He told me he knows of quite a few others who have this same feeling, so let's try to set a diagnosis and lay out the symptoms. For those of you who have been grinding to grow your business for 5+ years, you'll probably understand what I'm talking about. Let me try my best to put it into words:
1. We've deviated from our original plans. Not only have we lost our road map, we ended up stranded in the desert. We were meant to be the CEO and now we're just an email shuffler. You're in your comfort zone.
2. We've let fear take over and prevent us from doing the big tasks we've ignored for years. We've ignored them for many reasons: We're scared, we don't have the infrastructure, my business will be too big, its more commitment, it's too hard, it costs too much, I don't have the team, etc.
3. We've forgotten how amazing it is that we've gotten this far. We're so stuck in the grind it doesn't seem awesome anymore.
Only you know what you've been ignoring. Do you know the word with the closest relation to "Ignore"? Ignorance. The cost of ignorance will weigh on you and bring you down.
1. Put together a plan of action and get your roadmap back. You're lost in the weeds.
2. Tackle those big, looming tasks. The hard ones. The CEO shit. You know exactly what I'm talking about. You've been ignoring it for far too long.
3. Talk to other entrepreneurs about these issues and then commit to being the CEO of your business.
When is the last time you told your emails to go F*ck themselves? When is the last time you called a competitor in your industry just to chat? What healthy business relationships have you fostered recently? What partnerships have you forged? What customers have you talked to within the past month? Have you used your product within the past few months? Have you relived the pain that you're solving recently? What teams have you built to relieve your burdens? What realignment have you done to get a grip on your business?
This is all CEO shit. Drop the small tasks, hire more people, and go make the impact you've been dreaming of.
Symptoms of Entrepreneurial Blur:
- Your days seem to pass by quickly and you don't remember what you did a few weeks ago.
- You feel like you're stuck doing busy work day in and day out. The same thing, over, and over, and over.
- You said you were going to get quite a few big tasks done for the business 1 or 2 years ago and it still hasn't happened. These tasks keep getting pushed back, ignored, trampled over, and filed away.
- You're at a point in your business where you've reached a glass ceiling in revenue but can't find a way to get past it. It's exhausting.
- You don't feel like you're the CEO, you're just stuck doing work that "has to be done." This may be something you've been stuck doing for years.
- You can't seem to break the cycle of not being the CEO of your business. You may have a good day here or there and then bam, back in the hard, growth-less grind. Too many fires to put out.
- Progress seems scarce. You've been on the brink of your big break, the time when your business goes supersonic, for years now and that date just keeps getting pushed back. Is the light at the end of your tunnel dimming?
- You might find that you're depressed, maybe not literally, but your entrepreneurial soul is crushed beneath the weight of what needs to be done.
- Things in your personal life that usually bring joy have a grey filter over them and feel muted.
Congratulations, you have The Entrepreneurial Blur if you resonate with these 9 core symptoms.
- You find your days passing by quickly because you aren't doing anything meaningful.
- You feel stuck doing the same thing over and over because you are.
- You haven't gotten those big tasks done that you DO have control over because you've ignored them on purpose. They're scary.
- You've reached a glass ceiling because you aren't doing the big scary tasks. You aren't being the CEO.
- You find yourself not being the CEO because you're ignoring the big and scary CEO tasks that need to be done. You feel like a failure. You're living the Blur.
- Progress seems scarce because it is scarce. Your business is on life support and you're the oxygen tank, the ventilator, the IV bag, and more. How is that healthy for you?
- You feel depressed because your soul is being crushed by the weight of doing business the way you've been doing it.
I believe that the Entrepreneurial Blur happens for three core reasons:
1. We've deviated from our original plans. Not only have we lost our road map, we ended up stranded in the desert. We were meant to be the CEO and now we're just an email shuffler. You're in your comfort zone.
2. We've let fear take over and prevent us from doing the big tasks we've ignored for years. We've ignored them for many reasons: We're scared, we don't have the infrastructure, my business will be too big, its more commitment, it's too hard, it costs too much, I don't have the team, etc.
3. We've forgotten how amazing it is that we've gotten this far. We're so stuck in the grind it doesn't seem awesome anymore.
Only you know what you've been ignoring. Do you know the word with the closest relation to "Ignore"? Ignorance. The cost of ignorance will weigh on you and bring you down.
So what's the solution?
1. Put together a plan of action and get your roadmap back. You're lost in the weeds.
2. Tackle those big, looming tasks. The hard ones. The CEO shit. You know exactly what I'm talking about. You've been ignoring it for far too long.
3. Talk to other entrepreneurs about these issues and then commit to being the CEO of your business.
When is the last time you told your emails to go F*ck themselves? When is the last time you called a competitor in your industry just to chat? What healthy business relationships have you fostered recently? What partnerships have you forged? What customers have you talked to within the past month? Have you used your product within the past few months? Have you relived the pain that you're solving recently? What teams have you built to relieve your burdens? What realignment have you done to get a grip on your business?
This is all CEO shit. Drop the small tasks, hire more people, and go make the impact you've been dreaming of.
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