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The Cult of Dan Lok - Brainwashed Student Lost $26,000 Testimonial

Sanj Modha

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Unless you happened to meet Einstein, Tesla, Dr Hawking or any other genius - most people are no smarter than you are.

I learnt this lesson very early in my entrepreneurial journey and its saved me $$$$.
 
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Kevin88660

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Judging from his free content surely he has legitimate business experience and decent money. His Youtube channel set up (even if fake) have to use a lot of money. Again as usual we suspect his past experience, like all guru are not hyper success as they claimed and their youtube business is not as unimportant (giving back to society and teaching young people) as they sound.

Their current business model on youtube is very simple-give as much valuable free content to millions of people to earn a good reputation...decent every stuff at zero cost who would hate it? Then attract a few thousands of cult followers who worship them like idols and pay for thousand dollar premium products.
The key demand is..guru know they there are always a minority of idol worshipper in the self help space who is paying to pay thousands of dollars of premium products to be a fan....Just like even when free download is available they will still be people who watch live concerts to support their pop stars.

The best way to gain such a reputation is to deliver useful free contents to million of people, asking for no return. That’s the best way to gain real recognition.

After understanding this..I have to say this is really a brilliant and flawless business strategy even though I hate the idea of selling premium content.
 

P789

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I watched that interview and watch the other video which it can be watched below.

When I look at the description, that Youtuber, Coffeezilla, seems to promote MJ's book which is according to him, it is a small fraction compared to the guru course.

View: https://www.youtube.com/watch?v=jsm79YQnwvc&t=264s

here is the description of that video
Screenshot (197).png
 

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