I'm looking for a little advice here. I'm building a website in a certain niche that only has 1 main competitor(enemy). They pretty much control the market and they like to flaunt that on their website. The site is about 15 years old and it ranks for a lot of keywords but some of these keywords look like they can be easily taken.
They tell the world on their homepage that they rank #1 for a certain keyword and I feel I can easily grab the 1 spot away from them by registering a domain name with the keyword in it. Probably in a very short amount of time as well. Do you think it's wise to engage them so early? Should I wait until my website starts moving up the ranks before I snipe some of their keywords away from them? My only concern in doing so is that I would be throwing up an early warning and they may hire out for some SEO making it harder for me in the long run.
The amount of traffic I'd receive is negligible but taking out one of their "claims to fame" could give me a nice lift.
I may snipe it soon and then link to my site later on once I've started grabbing some market share.
Thoughts? Should I give the enemy a black eye or slowly approach while he's not looking?
They tell the world on their homepage that they rank #1 for a certain keyword and I feel I can easily grab the 1 spot away from them by registering a domain name with the keyword in it. Probably in a very short amount of time as well. Do you think it's wise to engage them so early? Should I wait until my website starts moving up the ranks before I snipe some of their keywords away from them? My only concern in doing so is that I would be throwing up an early warning and they may hire out for some SEO making it harder for me in the long run.
The amount of traffic I'd receive is negligible but taking out one of their "claims to fame" could give me a nice lift.
I may snipe it soon and then link to my site later on once I've started grabbing some market share.
Thoughts? Should I give the enemy a black eye or slowly approach while he's not looking?
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