What's new

Scalable (im)personal brands. WTF?

Artificial Intelligence

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Live your best life.

Tired of paying for dead communities hosted by absent gurus who don't have time for you?

Imagine having a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been a cornerstone of Fastlane, actively contributing on over 99% of days—99.92% to be exact! With more than 39,000 game-changing posts, he's dedicated to helping entrepreneurs achieve their freedom. Join a thriving community of over 90,000 members and access a vast library of over 1,000,000 posts from entrepreneurs around the globe.

Forum membership removes this block.

TheWiseGuy

Bronze Contributor
FASTLANE INSIDER
LEGACY MEMBER
Read Rat-Race Escape!
Read Fastlane!
Read Unscripted!
Joined
Sep 4, 2024
Messages
856
Location
Ireland
Rep Bank
$2,595
User Power: 190%
I'm not a businessman.
I'm a business, man.

Personal brands are all the rage these days. Think of people like Andrew Tate, who can get paid to show his face at some crappy party for 5 mins. Maybe you're launching a new whiskey. Sure thing, Tate will hold it for 5 seconds at a rate of €10k per second.

Now, not everyone has the ability or charisma to develop a personality fit for a personal brand. Maybe you're shy, awkward or just introverted.

Say hello (or WTF?!) to impersonal scalable brands.

Meet Zerebro. In a nut shell-- It's an AI that was basically force fed a shit ton of information from various sources of social media by the developers. It was pretty much given a personality by the devs & instructed how to act etc.

They then gave "Zerebro" their social media login credentials & watched as it autonomously completed tasks and uploaded informative content.

It has
• Made two mixtapes which garnered 300k Spotify streams

• Autonomously launched a crypto token which reached a $550M market cap

• Created its own NFT collection with $209k worth of volume

The devs plan to release their source code or whatever to the public. In essence, we can have our own "super-assistants" in the near-future. Moreover, we can have a separate, scalable "personal" brand to do the work we perceive ourselves as "incapable" of doing.

On a final note, I think it's stupid & lazy. But everything can become a tool. It might act as an extension of a rich man's portfolio. He works on a business, his super assistant curates its own personal brand, owned by him.

On the contrary, AI is increasingly becoming another form of consumption for the masses. Like a video game, people will outsource their own development to some AI-powered assistant.

What do you guys think of this? Is it a disaster waiting to happen or just another tool in the toolbox for us entrepreneurs?
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Back
Top Bottom