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SaaS Affiliate Scheme Advice

Discussion in 'General Entrepreneur Discussion' started by SparksCW, Nov 13, 2018.

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  1. SparksCW
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    SparksCW Silver Contributor Read Millionaire Fastlane FASTLANE INSIDER Speedway Pass

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    After a few months of hard work we've finally soft-launched our app.

    It's fully functional, works well, the sales site is done so we are ready to start getting users.

    Our strategy is to use strategic partnerships in our industry to help advertise the app. We've spoken to some top players and got very positive interest. One has asked about potential for earning from it (there are other financial benefits to brands working with us).

    I can see it is very easy to do with FirstPromoter.

    Question is, what is the best pricing strategy for SaaS apps?

    One off fee per sign up?

    $ or % per month?

    For life? for a set period?

    I'm a bit wary of paying someone X amount every month for life, but at the same time it's quite lucrative for some of our potential partners and would mean gaining customers we might not otherwise have.

    Note - when I say "affiliate" I'm referring to an industry related partner who has customers in our target audience, not a traditional "affiliate" - marketing costs to our partners are low, we are basically wanting them to send out some emails, blogs, put it on their website, speak to their customers etc..

    Interested to hear other peoples thoughts and experiences on how to craft a decent affiliate partner offer.
     
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  2. eliquid
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    eliquid ( Jason Brown ) Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    What are your competitors doing?

    Test out what they are doing, and what you think you should be doing.

    In my case, our SaaS went with a lifetime recurring payment to our affiliates.

    .
     
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  3. PedroG
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    PedroG Silver Contributor Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass Summit Attendee

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    What bugs me about FirstPromoter is that even if you have 0 affiliates you still have to pay $50 per month.

    I’m considering building my own affiliate system. There doesn’t seem to be a lot of options for SaaS businesses.
     
  4. eliquid
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    eliquid ( Jason Brown ) Read Millionaire Fastlane I've Read UNSCRIPTED FASTLANE INSIDER Speedway Pass LEGENDARY CONTRIBUTOR Summit Attendee

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    Depending on how your system is built ( backend ) there are like 1000 solutions for this.

    idev affiliate
    osiaffiliate
    postaffiliatepro
    linkshare
    shareasale
    CJ ( commission junction )

    I could keep going

    We built our own at SERPWoo ( my SaaS ), it's not hard.. but it is also not simple. You could almost build one just using Google Analytics if you want to manually pull reports monthly and pay manually the first few months to get rolling.

    .
     
    PedroG likes this.

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