(Podcast) Building a 985,000-Subscriber Facebook Page

[Andy Black]

I thought this podcast was fascinating.

I’ll add my cliff-notes later.

649 – Lessons From Building A 985,000-Subscriber Facebook Page

 

Don't like ads? Remove them while supporting the forum: Subscribe to Fastlane Insiders.

[Andy Black]

Some of the things I found interesting about the podcast:

• They get as much engagement on their Facebook page as in their big Facebook group.
• They have a process of posting 7 engaging meme type posts throughout the day to get engagement up, then they post something that links back to a blog post (where they try to capture visitor email addresses - which is smart).

I'm curious how this will pan out though, because Facebook is focusing more on groups and messaging now:

MARKETING - (Article) Facebook to focus on groups and messaging

They’re going to do away with the News Feed. Quite a big move, and surely this will create opportunities for those paying attention. I think it makes sense to focus on groups and messaging... just from my own experience: I went looking for a Facebook groups app last year and was disappointed...

www.thefastlaneforum.com