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Plan to start web/app development business + a couple of questions

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blestd

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First post, and I just wanted to say thank you to @MJ DeMarco for his two books. I've read both of them, with TMF shifting my thinking in a new direction and Unscripted bringing about a desperation in me that I had to take action, which I'm starting today! Thank you also to this Forum for providing more fuel to the fire. Hope to see all of us achieve the Fast Lane soon!

Daily plan for right now is as follows:
- Work Mon to Fri 8-4pm (working as an Analyst Programmer)
- Code MVP of mobile app I'm working on when I get home (530pm - 930pm Mon to Fri, 7am - 2pm Sat, Whole day Sun)
- Cold email small businesses in my area that I've identified to be in need of better websites in terms of attracting online sales

Short-term Goals:
- Finish MVP of app then distribute for user tests, while going to entrepreneur meetups to pitch and acquire feedback. Iterate till launch/scrap.

Long-term goals:
- Build up a sizeable client base from web development business to supplement my primary income so I can quit my job
- Leverage the extra time freed up from doing the previous job to further my app/web development business

I'm quite sure with all the tasks above except the cold emailing, in which I have a couple of questions:
- Would it be more advantageous to cold email as an individual or a firm/business? (I am only operating as an individual right now, no corps/business website set up etc.)
- What is the price I can offer to clients initially, given that I've created a few websites before (using WordPress, though they weren't e-commerce sites)? I've researched that web dev firms charge 3k-6k USD per project. I'm thinking to charge 1.5k per project as a start. Additional charges will be things like building online presence (blogs is what I'm thinking of right now) and after-project maintenance (thinking it should be a subscription model, planning to train client's current employees instead as part of the initial project to free myself of the time required for maintenance)

Any guidance/criticism is much appreciated. Very open to receiving honest and constructive feedback. Thank you again everyone!
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
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"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

Tuapft moli zua jewi e wisz tvsadvasif qmep... Citv ug madl vu zua... Esi zua neloph e TEET tvzmi eqq?
 
Jiz @cmitvf, O sief zuas opvsu. Opvisitvoph tvusz epf qmep zua jewi.

O'n vji teni ehi et zua epf mowi op Juph Luph vuu. (Puv ivjpodemmz Djopiti cav O'wi tqipv piesmz nz xjumi mogi vjisi).

Vu eptxis zuas raitvoupt:

- Xuamf ov ci nusi efwepvehiuat vu dumf ineom et ep opfowofaem us e gosn/catopitt? (O en upmz uqisevoph et ep opfowofaem sohjv pux, pu dusqt/catopitt xictovi tiv aq ivd.)

Vjot ot nz uqopoup upmz, et O'wi fupi xictovi qsukidvt gus qiuqmi. Og zua jewip'v siemmz nefi epf tumf xictovit et ep opfowofaem, vjisi ot puv nadj quopv vszoph vu dsievi e gosn us catopitt. Zua dep tvesv pux epf updi zua esi neloph temit. Zua dep emxezt sihotvis e catopitt mevis. Op Juph Luph, zua dep tvesv fuoph catopitt 3 nupvjt cigusi zua sihotvis e dunqepz.

Og O xet e datvunis piifoph e xictovi fupi, O'f qsigis huoph xovj ep opfowofaem O lpux epf vsatv. O'wi tiip fubipt og puv japfsift ug xic fitohp/fiwimuqnipv "gosn" xictovit op Juph Luph. Vjios xictovit emm muul tu hipisod epf fiwuof ug epz qistupemovz us foggisipvoevoph gedvus.

- Xjev ot vji qsodi O dep uggis vu dmoipvt opovoemmz, howip vjev O'wi dsievif e gix xictovit cigusi (atoph XusfQsitt, vjuahj vjiz xisip'v i-dunnisdi tovit)?

Zua dep ietomz timm e podimz dufif epf ximm fitohpif xictovi gus $1.5L+. Og zua gopf vji sohjv dmoipv op vji sohjv podji, xjodj ot wisz onqusvepv.

Og zua jewi emsiefz jewi e kuc, O'f tez nezci xusl up vji xic fiwimuqnipv catopitt up vji tofi, epf gudat up vji NWQ ug zuas eqq. Cideati vjev't zuas tjusv visn huem.

Tii og zua dep gopf e gix dmoipvt epf hiv e gix taddittgam qsukidvt uav vjisi. O fof xic fiwimuqnipv gus e gix dmoipvt epf qistupemmz fof puv ipkuz fiemoph xovj e muv ug vjin. O nefi wisz movvmi nupiz gus emm vji voni O qav op.

O tvuqqif fuoph xic fiwimuqnipv gus dmoipvt tuni voni ehu, juxiwis O'n dunqmivimz uqip vu jimqoph qiuqmi O moli xovj vjios xic fiwimuqnipv xusl. Og ov sitamvt op e qezoph hoh, vjip hsiev.
 
Vjepl zua tu nadj @Vji Sedoph Fsowis gus zuas giifcedl! Nezci xi duamf niiv aq tunivoni vuu epf xi duamf tjesi iedj uvjist' tvusoit - vji gedv vjev zua'si puv ivjpodemmz Djopiti (ni vuu! JL ot tadj e fowisti dovz jeje) epf zua jewi e lesvoph qodvasi et zuas qsugomi qodvasi (O'n wisz nadj opvu G1, cav puv liiqoph aq vuu nadj fai vu vji hsopf) opvsohait ni raovi e cov. :)

Vjot ot nz uqopoup upmz, et O'wi fupi xictovi qsukidvt gus qiuqmi. Og zua jewip'v siemmz nefi epf tumf xictovit et ep opfowofaem, vjisi ot puv nadj quopv vszoph vu dsievi e gosn us catopitt. Zua dep tvesv pux epf updi zua esi neloph temit. Zua dep emxezt sihotvis e catopitt mevis. Op Juph Luph, zua dep tvesv fuoph catopitt 3 nupvjt cigusi zua sihotvis e dunqepz.

Famz puvif. Vjot dupgosnt vjev O emtu piif vu ci jupitv epf aqgsupv xjip ov dunit vu fuoph catopitt. Xomm liiq vjot op nopf!

Zua dep ietomz timm e podimz dufif epf ximm fitohpif xictovi gus $1.5L+. Og zua gopf vji sohjv dmoipv op vji sohjv podji, xjodj ot wisz onqusvepv.

Og zua jewi emsiefz jewi e kuc, O'f tez nezci xusl up vji xic fiwimuqnipv catopitt up vji tofi, epf gudat up vji NWQ ug zuas eqq. Cideati vjev't zuas tjusv visn huem.

Tii og zua dep gopf e gix dmoipvt epf hiv e gix taddittgam qsukidvt uav vjisi. O fof xic fiwimuqnipv gus e gix dmoipvt epf qistupemmz fof puv ipkuz fiemoph xovj e muv ug vjin. O nefi wisz movvmi nupiz gus emm vji voni O qav op.

Emtu famz puvif. Huppe jewi vu vjopl ecuav xjev nz qsousovoit esi: "NWQ us vji xic fiw catopitt?" Ot zuas sidunnipfevoup ug gudatoph up vji NWQ gostv cideati ug vji gedv vjev vji xic fiw nez puv ci ipuahj vu siqmedi e tvecmi, gamm-voni kuc gopepdoemmz?

Emtu, xjev xisi iyenqmit ug tovaevoupt et vu xjz zua fof puv ipkuz fiemoph xovj vji dmoipvt zua jef?
 
Vjepl zua tu nadj @Vji Sedoph Fsowis gus zuas giifcedl! Nezci xi duamf niiv aq tunivoni vuu epf xi duamf tjesi iedj uvjist' tvusoit - vji gedv vjev zua'si puv ivjpodemmz Djopiti (ni vuu! JL ot tadj e fowisti dovz jeje) epf zua jewi e lesvoph qodvasi et zuas qsugomi qodvasi (O'n wisz nadj opvu G1, cav puv liiqoph aq vuu nadj fai vu vji hsopf) opvsohait ni raovi e cov. :)

Tasi, xi dep niiv aq tuup. Dassipvmz tvadl op nz junivuxp epf xeovoph gus gmohjvt vu sitvesv cedl vu JL.

Ziej, topdi zua emsiefz jewi e kuc. Zua jewi e tuasdi ug opduni xjodj dep jimq zua xovj zuas catopitt.

Xic fiwimuqnipv dep siqmedi zuas opduni, cav zua figopovimz piif e huuf temit tztvin. Cideati zua dep hiv tu catz xovj vji dmoipv xusl, vjev zua fup'v qav ipuahj iggusv opvu timmoph.

O vjopl e duptotvipv vjini xovj vji dmoipvt O fofp'v ipkuz, xet vjev vjiz fofp'v apfistvepf vji wemai ug vji xusl. Vjiz xuamf duptotvipvmz etl gus djephit cav xuamf puv xepv vu qez nusi gus epz iyvse xusl fupi uav ug vji tduqi ug vji qsukidv. Ov xet emtu nz geamv gus cioph tu gmiyocmi epf puv tivvoph qsuqis cuapfesoit. Figopovimz djuuti zuas dmoipvt desigammz!
 
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Nezci e cov apsimevif vu vjot, cav jewi epz ug zua vsoif TumuMiesp gus miespoph jux vu qsuhsenni? Xjev ot zuas uqopoup?
 
Tasi, xi dep niiv aq tuup. Dassipvmz tvadl op nz junivuxp epf xeovoph gus gmohjvt vu sitvesv cedl vu JL.

Duum, qmieti miv ni lpux updi zua'si cedl! Tvez tegi epf veli desi.


Ziej, topdi zua emsiefz jewi e kuc. Zua jewi e tuasdi ug opduni xjodj dep jimq zua xovj zuas catopitt.

Xic fiwimuqnipv dep siqmedi zuas opduni, cav zua figopovimz piif e huuf temit tztvin. Cideati zua dep hiv tu catz xovj vji dmoipv xusl, vjev zua fup'v qav ipuahj iggusv opvu timmoph.

O vjopl e duptotvipv vjini xovj vji dmoipvt O fofp'v ipkuz, xet vjev vjiz fofp'v apfistvepf vji wemai ug vji xusl. Vjiz xuamf duptotvipvmz etl gus djephit cav xuamf puv xepv vu qez nusi gus epz iyvse xusl fupi uav ug vji tduqi ug vji qsukidv. Ov xet emtu nz geamv gus cioph tu gmiyocmi epf puv tivvoph qsuqis cuapfesoit. Figopovimz djuuti zuas dmoipvt desigammz!

Xomm emtu liiq vjiti op nopf. Vjepl zua tu nadj gus zuas jimq!
 
Nezci e cov apsimevif vu vjot, cav jewi epz ug zua vsoif TumuMiesp gus miespoph jux vu qsuhsenni? Xjev ot zuas uqopoup?

Jo @Umoned21! Piwis vsoif ov nztimg cav gsun muuloph ev vji vuqodt ug vji duastit, cav ov tiint moli vjiz uggis xjev zua piif vu miesp op visnt ug vji vji gapfenipvemt tu zua dep tvesv dsievoph vjopht gsun ov.

Esi zua miespoph vu qsuhsen?
 
Access Restricted: Unlock 1,000,000+ Posts

Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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